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U. S. jeans maker Levi Strauss & Co. denied it was playing on consumer fears by launching a line of trousers fitted with "anti-r
U. S. jeans maker Levi Strauss & Co. denied it was playing on consumer fears by launching a line of trousers fitted with "anti-r
admin
2016-05-06
48
问题
U. S. jeans maker Levi Strauss & Co. denied it was playing on consumer fears by launching a line of trousers fitted with "anti-radiation(防辐射)" pockets for mobile phones. The trousers, with a lining which the makers say shields(防护物)against radiation, are designed by Dockers, a brand name of Levi Strauss. "We are not implying in any way that mobile phones are dangerous. Our intention is not to cash in on consumer fears but provide the consumers with what they want," Levi’s European communications manager Cedric Jungpeter said. The design was the fruit of extensive market research showing that the fashion conscious was also health conscious, Jungpeter said. "The debate is open. Although no study has proved mobile phones are harmful, no study has proved the contrary either. " He added. Worldwide studies into the possible dangers of mobile phones produce often conflicting conclusions. A recent one carried out by Australian researchers over a three-year period showed that radio emissions from mobile phones did not trigger the growth of tumors in mice, and therefore probably did not do so in humans either. And another Australian study concluded cellular phones could foster tumor growth. Swedish research published recently concluded that long-term users of first generation mobile phones faced an up to 80 percent greater risk of developing brain tumors than non-users. But a Danish study last year of 400,000 mobile phone users showed no increased cancer risk.
Which of the following statement is NOT true?
选项
A、Levi Strauss Company bases its products on the extensive market research.
B、Levi Strauss’ newly-designed trousers made the mobile phones’ possible dangers known to the public.
C、Cedric Jungpeter’s statements aim to maintain Levi Strauss’ image.
D、Dockers is one of the famous brands of Levi Strauss.
答案
B
解析
这是一道是非题。文中“公司进行了广泛的市场调查,发现那些……”说明选项A正确。其中“We are not implying in any way that mobile phones are dangerous”和“The debate is open. Although no study has proved mobile phones are harmful, no studyhas proved the contrary either.He added.”以及后面所说的手机辐射是否能增加肿瘤的患病几率始终没有定论说明选项B错误。选项C中说塞德里克·君皮特讲话目的在于维护公司形象。文章中提到他的三次讲话,其中第一次说“我们不是在利用消费者对辐射的恐惧心理来赚钱,而是为消费者提供他们想要的”,第二次说“公司进行了广泛的市场调查,发现那些关注流行时尚的人同样也关注健康,这款设计由此而来”,第三次“此事还未有定论”澄清其设计目的并非乘机赚钱,可见这些讲话内容都有利于维护公司的形象,所以选项C正确。文中“designed by Dockers,a brand name Levi Strauss”表明选项D正确。
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艺术硕士(艺术基础)题库专业硕士分类
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