首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
考研
Brands are basically a promise. They tell consumers what quality to expect from a【C1】______and show off its personality. Firms i
Brands are basically a promise. They tell consumers what quality to expect from a【C1】______and show off its personality. Firms i
admin
2017-08-11
29
问题
Brands are basically a promise. They tell consumers what quality to expect from a【C1】______and show off its personality. Firms invest a lot on the image of their brands to【C2】______sales and loyalty. But measuring their value is hard. Millward Brown, a market-research company, is one of several that takes a stab at it. It has just published its annual ranking of the world’s "most【C3】______" brands based on consumers’【C4】______and the performance of the companies that own them.
The top 100 are collectively worth $2.6 trillion, the firm【C5】______Apple remains the world’s most【C6】______brand, worth $185 billion,【C7】______the head of three major technology companies. However, it may have been a【C8】______year for Apple in many respects: rivals are gaining share of the smartphone market;【C9】______and margins have been【C10】______. And Apple hasn’t unveiled a major new product since last October.【C11】______. none of the three major technology companies has increased much in value since last year perhaps because they have been refining their products【C12】______being startlingly innovative.
Microsoft, which tried to be startling by【C13】______a radical new operating system, has seen its brand value fall. Apple’s big rival, Samsung, jumped 25 places, partly by out-innovating Apple and partly by【C14】______its advertising expenditure by $1.6 billion.
Visa was one of the main brand sponsors for the 2012 Olympic games in London. But many of the big gainers【C15】______growth in emerging markets. That helps explain the rise in the value of beer brands like Brazil’s Brahma, which is worth 61% more than last year. Ten-cent, an internet services company, benefited from being innovative and Chinese.【C16】______sales slowed in Europe, Zara, a high-street fashion retailer introduced online shopping for customers in China
Luxury【C17】______companies tend their brands even more carefully than most. Gucci, whose brand value increased by almost 50%, has invested in technology to【C18】______its online and mobile presence. The biggest riser this year,【C19】______. is Prada, whose brand value【C20】______63% as it increased sales in both old markets and new. But even in Western Europe its most enthusiastic customers were Asian tourists.
【C8】
选项
A、promising
B、lost
C、despairing
D、extraordinary
答案
A
解析
However表示语义转折,提到苹果公司的市场份额被侵占、没有新的主打产品发布,这表明苹果公司这一年的发展并不顺利,故选A项lost“失败的”。
转载请注明原文地址:https://jikaoti.com/ti/cek7FFFM
0
考研英语一
相关试题推荐
Expectationssurroundingeducationhavespunoutofcontrol.Ontopofaseven-hourschoolday,ourkidsmarchthroughhoursof
Expectationssurroundingeducationhavespunoutofcontrol.Ontopofaseven-hourschoolday,ourkidsmarchthroughhoursof
HumanmaleslivingwiththeirmomsmaynotexpecttohavemuchluckhookingupthisValentine’sDay.【C1】______amongthenorther
HumanmaleslivingwiththeirmomsmaynotexpecttohavemuchluckhookingupthisValentine’sDay.【C1】______amongthenorther
HumanmaleslivingwiththeirmomsmaynotexpecttohavemuchluckhookingupthisValentine’sDay.【C1】______amongthenorther
HumanmaleslivingwiththeirmomsmaynotexpecttohavemuchluckhookingupthisValentine’sDay.【C1】______amongthenorther
随机试题
请认真阅读下列材料,并按要求作答。根据上述材料完成下列任务:根据拟定的教学目标,设计新授课导入环节并说明设计意图。
A.G1期B.S期C.G2/M期D.G0期E.G0+G1期对射线最抗拒的细胞周期时相是
患者,女,32岁。近两年来间断发生尿路刺激征,不发热,尿中查到白细胞与颗粒管型。应首先考虑的是( )。
药品批准文号前注有XF者为
根据《建设项目工程总承包合同(示范文本)》,下列关于预付款支付和抵扣的说法,正确的是()。
甲公司20×1年年初的“利润分配——未分配利润”账户的借方余额为300000元,20×1年实现利润总额743000元,法定盈余公积的提取比例为10%,不提取任意盈余公积。甲公司决定向股东分配利润66450元。甲公司适用的企业所得税税率为25%,20×1年无
企业战略管理中的宏观环境分析的主要内容有()。
2009年度全国“农民工总量”为22978万人,比上年增加436万人。其中“外出农民工”14533万人,比上年增加492万人。在外出农民工中,“住户中外出农民工”11567万人,比上年增加385万人:“举家外出农民工”2966万人,比上年增加107万人。
闪光灯效应是心理学的一个术语,也称闪光灯记忆,是指个人对令人震撼的事件容易留下深刻而准确的记忆,并且记忆的准确性不随时间的推移而减弱的现象。闪光灯记忆所记之事件,多半是与个人有关的重要事件。根据上述定义,以下属于闪光灯效应的是()。
在历史规律与历史主体的相互关系中,历史主体的思想、观念、理论创新对历史进程发挥着十分重要的作用。马克思说过:理论一经掌握群众,也会变成物质力量。列宁明确指出:没有革命的理论,就没有革命的行动。这些论断表明
最新回复
(
0
)