2. 外语
  3. Read the article below about an agency that promotes business cooperation in the EU. For each question(23-28)on the opposite pa

Read the article below about an agency that promotes business cooperation in the EU. For each question(23-28)on the opposite pa

admin2013-11-18  28
问题 Read the article below about an agency that promotes business cooperation in the EU.
For each question(23-28)on the opposite page, choose the correct answer.
Mark one letter(A, B or C)on your Answer Sheet.
                                Interprise
No, it isn’t the word "enterprise" spelled wrongly. Interprise is an EU agency that encourages cross-border business cooperation. It is like a "dating agency" that tries to match people who are looking for love. Interprise helps business to find partners in other countries to join in trading or distribution arrangements. The agency’s task is to set up face-to-face meetings with business counterparts from other countries. This is how it works. The agency gets a request from a company, known as the " host company"(like a person who hosts a party), to help it find overseas companies. The host company creates a theme, that is, to say exactly what it wants. The Agency then helps it to team up with more host companies from at least two other EU regions who are looking for similar partners. The Agency then publicizes the coming e-vent to attract as many " guests"(visitors)as possible, that is, companies who might be interested in partnerships with the host companies. To do this, Interprise produces an " Interprise Catalogue" in which the host companies describe themselves and say what kind of partner they are looking for, for example, "a partner in Germany to distribute our products". The EU covers part of the running costs of the event, up to 70,000 Euros. In order to reach as many people as possible, the a-gency works through local Chambers of Commerce, who in turn publicize the e-vent to their own members. Each member of Commerce is expected to bring at least fifteen companies. A recent Interprise e-vent and over 200 registered visitors. But Interprise is not an easy idea to "sell". It is not a trade fair in the usual sense. The average trade fair is like window-shopping: firms set out their goods, and visitors look around to see if there’s anything they want. With Interprise, everything is carefully arranged in advance. Foreign companies want a full programme of meetings — and with the right people. It is too early to say if Interprise is a success, but comments from both host companies and visitors have been very positive, "I’ve a pocketful of business cards and have made several useful contacts." " Great. We have met some firms that are really interested in becoming distributors. " Of course, they might have made useful contacts at an ordinary trade fair, except that it would have been only by chance.
The purpose of an Interprise event is to
选项 A、buy and sell products.
B、meet others with similar interests.
C、travel to other countries.
答案B
解析 文章第三段“…the host companies describethemselves and say what kind of partner they arelooking for…”表明，这些主办公司表述他们自己的情况，并说出他们想找什么样的搭档。选项B符合题意。
转载请注明原文地址:https://jikaoti.com/ti/MUrYFFFM
本试题收录于： BEC初级阅读题库BEC商务英语分类
0

BEC初级阅读

BEC商务英语

相关试题推荐
随机试题
最新回复(0)