How much does the price increase?

A: I’m sorry to say that the price you quote is too high. It would be very difficult for us to push any sales if we buy it at this price.
B: Well, if you take quality into consideration, you will actually find our price quite reasonable.
A: Let’s meet each other half way.
A: I’m sorry to say that your price has soared. It’s almost 20% higher than last year’s.
B: That’s because the price of raw materials has gone up.
A: I see. Thank you.