2. 外语
  3. Classified Advertising is that advertising which is grouped in certain 【C1】______ of the paper and is thus distinguished from di

Classified Advertising is that advertising which is grouped in certain 【C1】______ of the paper and is thus distinguished from di

admin2010-01-10  14
问题 Classified Advertising is that advertising which is grouped in certain 【C1】______ of the paper and is thus distinguished from display advertising. Such groupings as "Help 【C2】______ ", "Real Estate", "Lost and Found" are made, the rate 【C3】______ being less than for display advertising. Classified advertisements are a convenience to the reader and a 【C4】______ to the advertiser. The reader who is interested 【C5】______ a particular kinds of advertisement finds all advertisements of that type grouped for him. The advertisers may, on this 【C6】______ , use a very small advertisement that would be lost if it were placed among larger advertisements in the paper. It is evident that the reader approaches the classified advertisement in a different frame of mind from that 【C7】______  he approaches the other advertisements in the paper. He turns to a page of classified advertisements to 【C8】______ the particular advertisement that will meet his needs. As his attention is voluntary, the advertiser does not need to rely to much extent on display type to get the reader’s attention. Formerly all classified advertisements were of the same size and did not have display type. With the increase in the number of such advertisements, however, each advertiser within a certain group is 【C9】______ others in the same group for the reader’s attention. In many eases the result 【C10】______ an increase in the size of the space used and the addition of headlines and pictures. In that way the classified advertisement has in reality become a display advertisement. This is particularly true of real estate advertising.
【C1】______
选项 A、sections
B、editions
C、versions
D、columns
答案A
解析
转载请注明原文地址:https://jikaoti.com/ti/vIMsFFFM
本试题收录于： BEC高级阅读题库BEC商务英语分类
0

BEC高级阅读

BEC商务英语

相关试题推荐
随机试题
最新回复(0)