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Since 2011 , when Stanford University launched its first "massive open online courses" , these free, internet-enabled programmes
Since 2011 , when Stanford University launched its first "massive open online courses" , these free, internet-enabled programmes
admin
2019-04-17
12
问题
Since 2011 , when Stanford University launched its first "massive open online courses" , these free, internet-enabled programmes have cropped up everywhere, engaging millions of users. The largest Mooc providers-Coursera, Udemy, Udacity, and EdX-offer free tuition, supplied by universities , often to hundreds of thousands of students at a time. But just a year after Mooes really started taking off, offering the promise of real disruption to the centuries-old higher-education business, user growth has started to slow.
Until May this year, visitors to Mooes were increasing rapidly. But since then the picture has become markedly less rosy. Over the past quarter the major Mooc providers in the US have seen stagnation or slowing growth in visitor numbers. The "summer slump" across the education sector might normally explain this kind of drop. However, this comes even as the major platforms have supplemented their offerings with more new courses and high-profile partner universities.
The decline, however, has not been universal, and exceptions to the trend may offer hints about how the market for Mooes could develop. Available data on visits to the major Mooc sites between November 2012 and August 2013 indicate that visits from India have doubled over the past nine months. India still has only about a third the number of Mooc users as the US. But that still makes it the largest market for Mooes outside America, even though it has only a fraction of the broadband penetration. As a largely English-speaking country, India illustrates how Mooes might develop in emerging markets if more content was available in Vietnamese, Mandarin, Indonesian or Portuguese.
Furthermore, Indian Mooc users include a higher proportion of younger people, even controlling for India’s large youth population; more than 80 percent of Indian visitors to Mooc sites are under 34, while US and European visitors are fairly evenly spread across age groups. Indians also spend roughly five times as long as average visitors on Mooc sites.
Why India? It may be because India has the largest population of university-age students in the world(94m and growing), while higher education in India is inadequate in quantity and quality due to poor government regulation and corruption. With 17m students in higher education, India has one of the world’s lowest higher-education enrollment ratios, even among developing nations.
Young Indians’ enthusiasm for Mooes shows that there is an appetite for higher education, with or without sufficient supply of physical seats. But what is surprising is that Indians should be so motivated to visit Mooes when they are not yet accredited. You still cannot get a qualification from a Mooc. So are Mooes only aspirational for young Indians-the equivalent of flipping through a glossy university catalogue-or could they, in combination with targeted assessments, deliver tangible benefits to students and reap a return in exchange for outcomes delivered?
Many Mooc providers are already bundling courses into "packages" that roughly correspond to short certificated programmes. Universities still fear offering Mooc degrees, which could cannibalise fee-paying courses. But that will not stop ambitious education providers in emerging markets such as India offering real-world qualifications.
So Mooes could indeed be a disruptive development in emerging markets-where the majority of the world’s youth reside. India lacks higher-education places but foreign universities face barriers to entry. So why not tap the Indian market through Mooes in combination with targeted assessments?
While it is unlikely that Mooes will dramatically change the economics of going to college for an American teenager, Mooes could be transformative in markets where there is not enough capacity to meet demand for university education. Just as some developing countries have bypassed fixed-line telephony for mobile solutions, Mooes could help developing countries to leapfrog the bricks-and-mortar model of higher education. And universities might be able to do well from them: for higher education, the fortune may indeed be at the bottom of the pyramid.
Which of the following is TRUE about MOOC?
选项
A、Mooc was first launched by Havard University.
B、High-profile universities are not interested.
C、User number is growing rapidly especially in US.
D、India now ranks the second in terms of the MOOC market.
答案
D
解析
文章第三段第四句提到“that still makes it the largest market for Moocs outside America”,说明美国是Mooc最大的市场,印度位居第二。第一段第一句“Stanford Universitylaunched its first‘massive open online courses’”,说明Havard不是第一个推出Mooc的大学,A项错误。第一段最后一句“offering the promise of real disruption to the centuries—old higher-education business,user growth has started to slow”,说明这种课程有望真正瓦解已有数百年历史的高等教育行业,所以高等教育在当下仍是热门,B项错误。第二段“since then the picture has become markedly less rosy.”,此后形势明显不那么乐观了,后一句也说明美国Mooc访客数量增长陷入停滞,所以,美国用户数量并非一直快速增长,C项错误。因此,正确答案为D。
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