首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
How long has the magazine been on sale? Who provides the extra financing the magazine needs now?
How long has the magazine been on sale? Who provides the extra financing the magazine needs now?
admin
2010-08-20
26
问题
How long has the magazine been on sale?
Who provides the extra financing the magazine needs now?
F: ’I publish my own magazine, and it’s very successful’ How many people, at just twenty- eight, can say that? Well, we have here a young businessman who can -- he is Alex Baker, who published the magazine Every Day. Welcome, Alex.
M: Hello.
F: Alex, did you think this magazine would be so successful so quickly? I mean, two years ago, it was just an idea. Eighteen months ago, you still hadn’t found anyone to provide the finance, but this week you’re celebrating its first anniversary.
M: No one is more surprised than me.
F: Two years ago, you weren’t even working in the media, were you?
M: I had no experience of publishing or journalism at all. I was actually an accountant, working for a large holiday company. One day, I was reading a magazine about modern life and stress and I just said to my friends, hey, I could do better than this.
F: So what did you do then?
M: Well, 1 spent eight months knocking on the doors of just about every big London-based publishing company hoping to find one who would discuss the project. Finally, a friend, the managing director of a big insurance company, suggested I see Tony Rogerson, who’s the editor of the magazine City Life. He liked my ideas for the new magazine, said they were exciting, and we started to meet regularly to develop and plan its publication.
F: He wasn’t worried about the competition?
M: Oh, no. My magazine has a completely different subject from his -- we do both have the same sort of caree-minded readers, but they buy our magazines for completely different reasons: mine gives readers advice and help on how to look after themselves, how to keep fit. Of course, this sometimes includes ideas about what to do at the weekend, but his magazine is bought specifically by readers who want to know where to go and what to do in their free time -- dates, places, costs, recommendations.
F: And who do you have working for you? Do you ask your friends to write for the magazine?
M: Actually, I love my family and friends but the people I need, and any business needs -- to be successful, are those who really know what they’re doing, with the qualifications, training, experience, the lot -- not necessarily well-known people, just the ones who are good at the job.
F: Indeed. Does the magazine now make enough money from advertising to keep going without too much outside investment?
M: Of course not, though our advertising income is excellent. Our first copy alone brought in over twenty thousand pounds, but we’re still considered a risk by the the banks so we’re lucky that we have several people willing to invest in us on a personal basis. Shall I tell you how many copies of the magazine we sold last month?
F: Forty, fifty thousand?
M: About seventy-five thousand. I’m really pleased sales have increased so rapidly. Apart from one month when they dropped slightly, sales have grown until they reached the seventy-five thousand mark three months ago, where they’ve stayed.
F: And how do you see the magazine?
M: I’m keen to see it read by more people, of course, but that doesn’t mean I want to make any great changes. It looks good now, it feels right. I’m getting all the publicity I need. All I’ve got to work on is getting it out to more places so that it is more widely available. At the moment, it’s basically only available in London. I want to make sure everyone can buy it. F: Well, good luck with that, Alex.
M: Thank you.
选项
A、Several banks.
B、Private individuals.
C、An investment company.
答案
B
解析
转载请注明原文地址:https://jikaoti.com/ti/fxvYFFFM
本试题收录于:
BEC初级听力题库BEC商务英语分类
0
BEC初级听力
BEC商务英语
相关试题推荐
Lookatthenotebelow.Youwillhearawomancallingaboutaconferencebooking.BICYCLERENTINGREGISTRATI
Lookatthenotesbelow.Youwillhearamantelephoningabankaboutaproblemwithanaccount.RESER
YouwillhearatalkgivenbyaspokesmanoftheU.S.InternationalCommunicationDepartment.Hetalksaboutanumberofprivat
Lookattheformbelow.Youwillhearamessageaboutasecretarygivinginformationtoherbossabouthisschedule.
FlightsInformation1.BA027at21:30arrives(9)at17:40,KLM221at19:10toManila.2.Very(10)transfertime.3.Flig
YouwillheararadiointerviewwithabusinessmancalledBrettPorter,whodevelopedaproductcalledRainaway,atypeofwater
Lookatthenotesbelow.Youwillhearamanphoningamagazineofficeaboutadvertisingrates.
Youareamanagerinthemagazinedepartmentofaninternationalpublishingcompany.Yourcompanyisaskedtoholdthe11thBoo
•Readthearticlebelowfromaleisureindustrymagazineandthequestions.•Foreachquestion13—18,markoneletter(A.B,Co
Thisplatformwouldcollapseifallofus______onit.
随机试题
罐头食品需经过适度的热杀菌,使其不含有致病的微生物,也不含有在通常温度下能在其中繁殖的非致病微生物。
A、 B、 C、 D、 B
牛腹部手术一般选择的保定方式是()。
根尖孔形成后,在一生中不断形成的牙本质成牙本质细胞和矿化牙本质之间的一层尚未矿化的牙本质
下列关于长途汽车站在城市中的选址条件,你认为哪项不正确?()
上题中施工索赔成立的条件有()。
预期收入理论带来的问题包括()。
Twenty-sevenyearsago,EgyptreviseditssecularconstitutiontoenshrineMuslimshariaas"theprincipalsourceoflegislation
Heholdsanimportantpositioninthecompany;______,Idon’tquitetrusthim.
ThetransformationofjournalisminIndia—theworld’slargestdemocracyandoneofitsfastestgrowingeconomies—hasimplicati
最新回复
(
0
)