首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
考研
Excerpt 1 I saw a television advertisement recently for a new product called an air sanitizer.A woman stood in her kitchen,
Excerpt 1 I saw a television advertisement recently for a new product called an air sanitizer.A woman stood in her kitchen,
admin
2015-06-11
54
问题
Excerpt 1
I saw a television advertisement recently for a new product called an air sanitizer.A woman stood in her kitchen, spraying the empty space in front of her as though using Mace against an imaginary assailant.She appeared very determined.Where others are satisfied with antibacterial-laced sponges, dish soaps, hand sanitizers and telephone wipes, here was a woman who sought to sterilize the air itself.
Excerpt 2
During the early stages of the Industrial Revolution, advertising was a relatively straightforward means of announcement and communication and was used mainly to promote novelties and fringe products.But when factory production got into full swing and new products, e.g.processed foods, came onto the market, national advertising campaigns and brand naming of products became necessary.Before large-scale factory production, the typical manufacturing unit had been small and adaptable and the task of distributing and selling goods had largely been undertaken by wholesalers.The small non-specialized factory which did not rely on massive investment in machinery had been flexible enough to adapt its production according to changes in public demands.
Excerpt 3
Money spent on advertising is money spent as well as any I know of.It serves directly to assist a rapid distribution of goods at reasonable price, thereby establishing a firm home market and so making it possible to provide for export at competitive prices.By drawing attention to new ideas it helps enormously to raise standards of living.
Excerpt 4
Search advertising—the small text-ads that appear alongside Google and Yahoo Searches—account for 40% of the online ad market.Another 20% goes to display ads and 18% to classified advertising.But search advertising can also work like a small ad and will increasingly challenge print classifieds as websites provide localized and more elaborate services for online users.
Excerpt 5
This year the combined advertising revenues of Google and Yahoo! will rival the combined primetime ad revenues of America’s three big television networks, ABC, CBS and NBC predicts Advertising Age.It will, says the trade magazine, represent a "watershed moment" in the evolution of the Internet as an advertising medium.A 30-second prime-time TV ad was once considered the most effective—and the most expensive—form of advertising.But that was before the Internet got going.And this week online advertising made another leap forward.
Excerpt 6
Advertising does more for the material benefit of the community than any other force I can think of.There is one more point I feel I ought to touch on.Recently I heard a well-known television personality declare that he was against advertising because it persuades rather than informs.He was drawing excessively fine distinctions.Of course advertising seeks to persuade.
If its message were confined merely to information—and that in itself would be difficult if not impossible to achieve, for even a detail such as the choice of the colour of a shirt is subtly persuasive—advertising would be so boring that no one would pay any attention.But perhaps that is what the well-known television personality wants.
An example of a product which might well have been advertised during the early stages of the Industrial Revolution is______.
选项
A、a cooking utensil
B、new child’s toy
C、tinned fruit
D、household soap
答案
B
解析
根据Excerpt 2中内容可知,在工业革命初期,广告主要用来推销新奇产品和边缘产品,而不包括后来通过加工而成的产品。因此,只有B(新型儿童玩具)符合题意。
转载请注明原文地址:https://jikaoti.com/ti/b86jFFFM
0
在职申硕(同等学力)英语
相关试题推荐
Musiccomesinmanyforms;mostcountrieshaveastyleoftheirown.【C1】______theturnofthecenturywhenjazz(爵士乐)wasborn,Am
Musiccomesinmanyforms;mostcountrieshaveastyleoftheirown.【C1】______theturnofthecenturywhenjazz(爵士乐)wasborn,Am
Musiccomesinmanyforms;mostcountrieshaveastyleoftheirown.【C1】______theturnofthecenturywhenjazz(爵士乐)wasborn,Am
Musiccomesinmanyforms;mostcountrieshaveastyleoftheirown.【C1】______theturnofthecenturywhenjazz(爵士乐)wasborn,Am
Musiccomesinmanyforms;mostcountrieshaveastyleoftheirown.【C1】______theturnofthecenturywhenjazz(爵士乐)wasborn,Am
Musiccomesinmanyforms;mostcountrieshaveastyleoftheirown.【C1】______theturnofthecenturywhenjazz(爵士乐)wasborn,Am
Musiccomesinmanyforms;mostcountrieshaveastyleoftheirown.【C1】______theturnofthecenturywhenjazz(爵士乐)wasborn,Am
Musiccomesinmanyforms;mostcountrieshaveastyleoftheirown.【C1】______theturnofthecenturywhenjazz(爵士乐)wasborn,Am
Man:Peterlooksveryupsetrecently.Woman:Yes.Ithinkthathehasahardenoughjobtomakeendsmeet.Question:Whatdoesthe
FederalReserveSystem,centralbankingsystemoftheUnitedStates,popularlycalledtheFed.Acentralbankservesasthebank
随机试题
计算项目投资内部收益率指标,依据的报表是()。
在主动灭火措施中,为使消防供水达到最大效果,室内消火栓应()布置。
税务检查按目的、对象、来源和检查内容的范围可分为()。
案例:苏老师在讲解《泥塑》一课时,利用讲授的方式向学生讲解“三分塑、七分彩”的概念,学生一知半解,学习热情不高。苏老师为了调动同学们学习的积极性,开展了辩论赛,展示《大阿福》与《波嘉妮小姐》的雕塑进行对比并分析。因为学生对于中国泥塑认识不深,所以
Oneday,didnotfeelingwell,Mr.Smithwenttothehospital【M1】______tohavehimexamined.Whenhewasgiventhetestrep
根据《事业单位人事管理条例》规定,事业单位内部产生岗位人选,需要竞聘上岗的,其操作程序不包括()。
根据所给资料,回答问题。2016年末,全国内河航道通航里程12.71万公里。等级航道6.64万公里,其中三级及以上航道1.21万公里,占总里程的9.5%,比上年提高0.4个百分点。各等级内河航道通航里程分别为:一级航道1342公里,二级航道3681公里,
2012年1—11月份,全国民间固定资产投资201624亿元,同比名义增长25%,增速比1—10月份回落0.2个百分点。民间固定资产投资占固定资产投资的比重为61.8%,比1—10月份下降0.1个百分点。分地区看,东部地区民间固定资产投资991
研究发现,市面上X牌香烟的Y成分可以抑制EB病毒。实验证实,EB病毒是很强的致鼻咽癌的病原体,可以导致正常的鼻咽部细胞转化为癌细胞。因此,经常吸X牌香烟的人将减少患鼻咽癌的风险。以下哪项如果为真,最能削弱上述论证?()
ConsumerDemandandDevelopmentofGreenCarsThedayautomakersputtheearthatthetopoftheiragendawillgodowninhistor
最新回复
(
0
)