首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
(1)Kimiyuki Suda should be a perfect customer for Japan’s carmakers. He’s a young(34), successful executive at an Internet-servi
(1)Kimiyuki Suda should be a perfect customer for Japan’s carmakers. He’s a young(34), successful executive at an Internet-servi
admin
2016-11-03
44
问题
(1)Kimiyuki Suda should be a perfect customer for Japan’s carmakers. He’s a young(34), successful executive at an Internet-services company in Tokyo and has plenty of disposable income. He used to own Toyota’s Hilux Surf, a sport utility vehicle. But now he uses mostly subways and trains. "It’s not inconvenient at all," he says. Besides, "having a car is so 20th century."
(2)Suda reflects a worrisome trend in Japan; the automobile is losing its emotional appeal, particularly among the young, who prefer to spend their money on the latest electronic gadgets. While minicars and luxury foreign brands are still popular, everything in between is slipping. Last year sales fell 6.7 percent—if you don’t count me minicar market. There have been larger one-year drops in other nations: sales in Germany fell 9 percent in 2007 thanks to a tax hike. But analysts say Japan is unique in that sales have been eroding steadily over time. Since 1990, yearly new-car sales have fallen from 7.8 million to 5.4 million units in 2007.
(3)Alarmed by this state of decay, the Japan Automobile Manufacturers Association launched a comprehensive study of the market in 2006. It found a widening wealth gap, demographic changes—fewer households with children, a growing urban population—and general lack of interest in cars led Japanese to hold their vehicles longer, replace their cars with smaller ones or give up car ownership altogether. "Japan’s automobile society stands at a crossroad," says Ryuichi Kitamura, a transport expert and professor at Kyoto University. He says he does not expect the trend to be reversed, as studies show that the younger Japanese consumers are, the less interested they are in having a car. JAMA predicts a further sales decline of 1.2 percent in 2008. Some analysts believe that if the trend continues for much longer, further consolidation in the automotive sector(already under competitive pressure)is likely.
(4)Japanese demographics have something to do with the problem. The country’s urban population has grown by nearly 20 percent since 1990, and most city dwellers use mass transit(the country’s system is one of the best developed in the world)on a daily basis, making it less essential to own a car. Experts say Europe, where the car market is also quite mature, may be in for a similar shift.
(5)But in Japan, the "demotorization" process, or kuruma banare, is also driven by cost factors. Owning and driving a car can cost up to $500 per month in Japan, including parking fees, car insurance, toll roads and various taxes. Taxes on a $17,000 car in Japan are 4.1 times higher than in the United States, 1.7 times higher than in Germany and 1.25 times higher than in the U.K., according to JAMA. "Automobiles used to represent a symbol of our status, a Western, modern lifestyle that we aspired for," says Kitamura. For today’s young people, he argues, "such thinking is completely gone."
(6)Cars are increasingly just a mobile utility; the real consumer time and effort goes into picking the coolest mobile phones and personal computers, not the hippest hatchback. The rental-car industry has grown by more than 30 percent in the past eight years, as urbanites book weekend wheels over the Internet. Meanwhile, government surveys show that spending on cars per household per year fell by 14 percent, to $600, between 2000 and 2005, while spending on Net and mobile-phone subscriptions rose by 39 percent, to $1,500, during the same period.
(7)For Japanese car companies, the implications are enormous. "Japan is the world’s second largest market, with a 17 to 18 percent share of our global sales. It’s important," says Takao Katagiri, corporate vice president at Nissan Motor Co. The domestic market is where Japanese carmakers develop technology and build their know-how, and if it falters, it could gut an industry that employs 7.8 percent of the Japanese work force.
(8)While surging exports, particularly to emerging markets, have more than offset the decline in domestic sales so far, companies are looking for ways to turn the tide. Nissan, for example, is trying to appeal to the digital generation with promotional blogs and even a videogame. A racing game for Sony’s PlayStation, for example, offers players the chance to virtually drive the company’s latest sporty model, the GT-R—a new marketing approach to create buzz and tempt them into buying cars. Toyota Motors has opened an auto mall as part of a suburban shopping complex near Tokyo, hoping to attract the kinds of shoppers who have long since stopped thinking about dropping by a car dealership. It’s a bit akin to the Apple strategy of moving electronics out of the soulless superstore, and into more appealing and well-trafficked retail spaces. It worked for Apple, but then Apple is so 21st century.
It can be inferred from the passage all of the following EXCEPT that _____.
选项
A、Japanese carmakers develop technology in overseas market
B、the young in Japan have little interest in having a car
C、Japan’s minicar industry didn’t lose its market share
D、Japan can be regarded as a nation at the wheel
答案
A
解析
第7段第3句提到,日本主要在国内市场创新技术,A与原文不符,故为答案。根据第3段第4句可推出B;从文章大意出发可得出D;由第2段第2句中的While minicars and luxury foreign brands arestill popular可推知C,均排除。
转载请注明原文地址:https://jikaoti.com/ti/ZwFYFFFM
0
专业英语八级
相关试题推荐
Thespeechofasinglepersoniscalled______.
Thelinguistwhoproposedmatthespeechactscanbedividedintofivecategoriesis
TheSeattleTimesCompanyisonenewspaperfirmthathasrecognizedtheneedforchangeanddonesomethingaboutit.Inthene
TheSeattleTimesCompanyisonenewspaperfirmthathasrecognizedtheneedforchangeanddonesomethingaboutit.Inthene
Thepopularnotionaboutmarriageandloveisthattheyaresynonymous,thattheyspringfromthesamemotives,andcoverthes
Mergersandtakeoversmeantheactivitiesthattwoormorebusinessesjointogetherandoperateasoneorganization.Mergersus
Everyculturehasacceptedstandardswhenitcomestopersonalhygiene.ForeignvisitorsshouldthereforebeawareofwhatAmer
WhenIwasinmyearlyteens,Iwastakentoaspectacularshowonicebythemotherofafriend.Lookedroundattheluxuryof
Whatlanguagephenomenonappearsinthesentenceof"TheraininSpainstaysmainlyintheplain"?
AttheHemingwayMemorial,justpasttheSunValleyResort,itisquiet.Inthebackground,mountainsriseup.Thereisacurved
随机试题
在教育目的的探讨上,杜威提倡“_______”。
A.给居民提供盐勺、油壶B.帮助戒烟者实施戒烟计划C.人与环境和谐一致D.相信自己有能力成功E.采纳健康生活方式属于群体行为干预方法的是
中医学认为妊娠剧吐的主要发病机制是
资料1资料2资料3资料4请根据以上资料,选择以下栏目的正确选项:“运输方式”栏:()。
经济学中的理性人假定,也称经济人假定,具体包括()。
所谓“经验”,并非人们从现实经历中获得的认知碎片,而是人们在层层叠叠的认知碎片中______下来的生活整体性体验。“整体性体验”的实质是一种______体验,比如新生与死亡、繁荣与衰落、强大与软弱等。填入划横线部分最恰当的一项是:
阅读给定资料,针对农村留守老人面临的困境提出对策。要求:观点明确,条理清楚,语言流畅,对策可行。字数不超过200字。材料11.农村留守老人是随着我国城镇化进程逐步加快而产生的一批群体,这部分群体,因家中子女进入城镇经商、务工,晚年养老
下列情形采取吸收原则处理数罪并罚根据的是()。
WayneBenoWayneBenowasatrueoutdoorsman.Fishing,boating,hunting,walkingthroughthewoodswithhisthreedogs,Way
YouwillhearaspeechbyIvoJupa,whomadeuseofshortmessageservicetoraisemoneyforcharity.Asyoulisten,answerthe
最新回复
(
0
)