In the earth 20th century, some small magazines and the innovative graphics used on them created the face of avant-garde. Avant-

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问题 In the earth 20th century, some small magazines and the innovative graphics used on them created the face of avant-garde. Avant-garde has a look that signals progressive ideas and unconventionality, because it dispensed the cardinal rule of graphic design: to take an idea and make it visually clear, concise, and instantly understood. Rather, the graphics these avant-garde artists made exclusively for avant-garde (as opposed to those graphics they made for advertisements), are usually difficult to decipher, ambiguous, and nonsensical. This overturn of convention, this assailing to the standard graphic and typographic formats, is a part of search for intellectual freedom. The impulse towards liberation enables the avant-gardes to see with fresh eyes the untried possibilities of arranging words and images on the papers.
According to the passage, the primary purpose of conventional graphic design is to

选项 A、render unpopular ideas palatable to a wider audience
B、capture readers’ attention with bold fonts
C、communicate nonsensical notions to a wide public
D、communicate ideas as efficiently and unambiguously as possible
E、introduce previously unknown ideas to the general public

答案D

解析 细节题。定位线索为the primary purpose of conventional graphic design,对应原文的the cardinal rule of graphic design,冒号后面内容对此给出了解释,冒号后面的instantly understood对应选项中的efficiently,clear对应选项中的unambiguously,所以答案选D。
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