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"Deadpool" , which so far has taken more than $ 500m in cinemas worldwide, is an atypical blockbuster, a foul-mouthed anti-hero
"Deadpool" , which so far has taken more than $ 500m in cinemas worldwide, is an atypical blockbuster, a foul-mouthed anti-hero
admin
2019-05-09
5
问题
"Deadpool" , which so far has taken more than $ 500m in cinemas worldwide, is an atypical blockbuster, a foul-mouthed anti-hero film with a mature" R" audience rating. But in one important respect it is typical of many of Hollywood’ s most successful movies: it does not rely on a world-famous star to sell it.
【K1】______What happened? Ms Lawrence is by the reckoning of some the biggest star in Hollywood’ s firmament: Mr Smith held that unofficial title for years. Have film stars lost some of their lustre?
Overall, the cinema business’ s health seems as rude as ever. 【K2】______The industry has held up well against increased competition from streaming services that give people plenty of option stars with the biggest global profiles, such as Tom Cruise and Leonardo DiCaprio, are instantly recognizable in lucrative overseas markets.
【K3】______
Such productions are more likely to make stars than to be made by them. "You really don’t want to have a movie star" in certain big franchises, says a senior studio executive: the films will be hits either way, so why pay more?
An analysis by The Economist of two decades of box-office results in America and Canada does not refute Ms Lawrence’ s status as one of the biggest box-office draws. 【K4】______
Hollywood executives still want to believe in stars’ power to get bums on seats, so they will bet again on a headliner even after a few flops. Academic studies in recent decades have generally failed to find any conclusive evidence to support studio bosses’ faith in stars, pulling power. 【K5】______ It helps to have a damsel in distress, but it does not really which damsel.
[A] But much of the industiy’ s recent success, at home and abroad, comes from the rise of the big special-effects event film: franchises like" Fast and Furious" , " Avengers" , "The Hunger Games" , "Jurassic Park" , James Bond and"Star Wars".
[B]In contrast, two recent"star vehicle"films struggled to attract audiences despite heavy promotion and high-profile openings on Christmas Day in America. "Joy" , with Jennifer Lawrence, and "Concussion" , with Will Smith, both failed to earn back their production budgets at the domestic box office and also fared poorly overseas.
[C]The 2015 film, " Terminator: Genisys", a flop in America with $ 90m in takings on a $ 155m production budget, was a blockbuster overseas, earning $ 351m, including $ 113m in China. But at least 14 films with more than $ 500m each led in worldwide box-office takings last year.
[D]Our own analysis suggests only that a few of them do add a bit to box-office receipts. And they reckon that as long as the stars look good and can act, they make scant difference, with at best a very few exceptions.
[E] Revenue from the American box office grew by 6. 3% in 2015 , to a record high of $ 11 billion. Thanks to droves of new film-goers in China, where the market grew by 49% last year, global revenues increased by 4% to $ 38 billion.
[F] But it is hard statistically to disentangle her singular appeal from the massive success of the franchise films she has been in. By the same token, she should perhaps not be blamed for the poor performance of "Joy"—without Jennifer Lawrence in it, it would have been a flop, a total flop.
[G] Jennifer Lawrence was not "Jennifer Lawrence, biggest female movie star in the world" until she made the first "Hunger Games"film.
【K2】
选项
答案
E
解析
本题位于段中,需要参考上下文。前一句说电影业欣欣向荣,后一句讲述电影在海外市场有利可图,E项指出美国票房收入无论是在其本国还是中国市场都在增加。
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