What is the Numeracy Week according to the conversation?

W：Good morning. We’re pleased to welcome Dr. Louis Cameron from the European Numeracy Centre who has come here today to talk about Numeracy Week. Dr. Cameron, I’d like to start by asking, what is Numeracy Week and who is it aimed at?
M：Well, Numeracy Week is part of a strategy to improve mathematical skills throughout the European Union. It aims to raise awareness that improving your numeracy can be a rewarding experience for people of all ages, not just one particular age group.
W：Oh I see. And why are mathematical skills so important to today’ s society?
M：A lack of mathematical skill prevents people from applying for better paid jobs, or from retraining, or perhaps from entering higher education. What’ s more, there is a knock-on effect on future generations when parents are unable to assist their children with maths homework. A relationship exists between success in the classroom and parental input at home.
W：So what is the main message you would like to send out to people who have difficulties with numbers?
M：Well people should not feel embarrassed about their lack of mathematical knowledge. It’ s a widespread problem, as in fact is literacy. I would like to see more people enrolling on numeracy courses, no matter how poor someone perceives hos or her numeracy to be.
W：And what are the key skills covered in these type of classes?
M：Well in the past, classes tended to focus on basic arithmetic skills without sufficient real-life context. Today we like to view numeracy from a vocational perspective. That is to say, in relation to the type of work you do. Of course, number skills remain useful in a general way as well. For example, with financial transactions, such as paying for goods and checking the change you receive, or working out the savings to be made on sale items, as well as budgeting for things like vacations, so that you don’ t get into debt.