Write an answer to one of the questions 2-4 in this part. Write your answer in 200-250 words. You recently attended an inter

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问题     Write an answer to one of the questions 2-4 in this part. Write your answer in 200-250 words.
    You recently attended an international fair related to your company’s line of business. Your Managing Director has asked you to write a report on the fair and its usefulness to the company.
    Write the report for the Managing Director
    a brief overview of the international fair
    an assessment of the opportunities to make business contacts at the fair
    recommendations concerning the company’s participation in the conference in future years.

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答案 Report on the international fair Introduction The report aims to illustrate the detailed information of the international fair and its usefulness to our company and recommend several suggestions. Assessments At the fair, the host stated the overall situation about our business field in recent years. On average, we all had pretty good performances in various situations. In order to encourage further improvement and cooperation, the government prepares to introduce more foreign investments. Therefore, the international fair will be held annually. All the companies at this fair are welcome to the following fairs. Some of the speakers from other companies mentioned that we should make a strong union within our industry to face potential challenges brought by foreign companies. International fair, as one of historical trading transactions, to take advantage of international exhibitions or trading fairs as its trading platform with the purpose to sell displayed commodities or services. Compared with others, international fairs play a positive role in promoting advertising and searching potential purchasers, establishing and expanding sales territories. Recommendations As far as I know, there is an increasing trend to sponsor and attend international fairs. So our company should also get prepared for this kind of promotion activity,which is a wonderful chance to sell our products abroad. We should make each effort to develop and promote our brand at home before we make enough preparations to participate in international fairs. Anyway, it is obviously a shortcut to expand and publicise our commodity to foreiqn market.

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