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You will hear five clients talking about how web technology has transformed area of their business. For each extract there a
You will hear five clients talking about how web technology has transformed area of their business. For each extract there a
admin
2016-10-25
29
问题
You will hear five clients talking about how web technology has transformed area of their business.
For each extract there are two tasks. For Task One, decide which area of business each speaker says has been most transformed from the list A-H. For Task Two, decide which is the main benefit each speaker mentions from the list A-H.
You will hear the recording twice.
Task One — Area of business
For question 13-17, match the extracts with area of business, listed A-H.
For each extract, decide which area of business has been most transformed.
Write one letter(A-H)next to the number of the extract.
A advertising methods
B after-sales service
C client information service
D customer purchasing process
E production process
F supply management
G sales network
H training methods
______
Woman: Well, it has already made a huge impact and by the time the project is fully implemented, we shall have set up a network of over 300, 000 employees and suppliers — they will all be able to communicate through email. And it is this interconnectivity that has changed everything about the way we work. I mean, last year, around 15 percent of our in-service staff development was carried out through web-based distance learning using the company intranet. And we reckon that for every 1,000 days of classroom-based teaching that’s supplied by distance learning, it generates about $500,000 in efficiency gains. And this year we’ll be delivering up to 30% of our courses by distance learning. So we’ll be looking at savings of over $100 million.
Man: We’re one of the largest insurance organisations in Canada, offering a wide range of financial products. We rely on a system of independent agents to distribute our products so it’s really important to maintain a close relationship with them. This used to be done over the telephone, but that was all very time-consuming for our employees and meant that we could only supply agents with information during office hours. Now we have the internet, which means that all our representatives can keep in touch around the clock and get the latest information such as telemarketing scripts and advertisements. And of course, we’ll be introducing more and more new product lines so it’s essential that our agents get the back-up they need.
Woman: We’re one of the Netherlands’s leading banks with 1, 300 branches here and abroad. We deal with both business and consumer, but our primary focus is small-and medium-sized businesses, SMB as we call them. As part of our offering to SMBs, we recently launched a web-sized euro project which provides free briefings to both customers and staff about the new European currency. Since the issue surrounding the euro will constantly be changing, people will need regular updating. By providing up-to-the-minute bulletins, we are establishing ourselves as a major player in the European countries. This, in turn, is enhancing our client’s perception of us and strengthening our customer base.
Man: Well, we are one of France’s most prestigious bicycle manufacturers, selling mainly to professionals and people with a real passion for cyber cycle. All they have to do is choose a basic model and decide what frames, wheels, pedals and colours and so on they want. They pay on-line by credit card and the bike is then delivered to their nearest dealers within 14 days. It is as simple as that. Our business was initially aimed at mostly French customers, but with the new way of using the internet, we have been able to create an international presence at a fraction of what it would have cost to advertise outside the domestic market.
Man: After recent restructuring, we felt we needed to change the company culture to reflect our structure. Processes that used to be highly bureaucratized needed to be simplified. One area we really had to tackle was procurement. After filling in massive amounts of paperwork, getting requisite signatures and then faxing orders off, our employees had to wait over a month for things like office materials and PCs to get here. A real advantage with the new system is there’s less margin for errors, because if the form isn’t filled in correctly, then the system says so immediately. So less time will be wasted on sorting out problems. By the end of the year, we’ll have reduced our paper invoices from five million to zero.
选项
答案
D
解析
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本试题收录于:
BEC高级听力题库BEC商务英语分类
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BEC商务英语
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