2. 外语
  3. People are being lured (引诱) onto Facebook with the promise of a fun, free service, without realizing they’re paying for it by gi

People are being lured (引诱) onto Facebook with the promise of a fun, free service, without realizing they’re paying for it by gi

admin2012-07-21  30
问题     People are being lured (引诱) onto Facebook with the promise of a fun, free service, without realizing they’re paying for it by giving up loads of personal information. Facebook then attempts to make money by selling their data to advertisers that want to send targeted messages.
    Most Facebook users don’t realize this is happening. Even if they know what the company is up to, they still have no idea what they’re paying for Facebook, because people don’t really know what their personal data is worth.
    The biggest problem, however, is that the company keeps changing the rules. Early on, you could keep everything private. That was the great thing about Facebook — you could create your own little private network. Last year, the company changed its privacy rules so that many things — your city, your photo, your friends’ names — were set, by default (默认), to be shared with everyone on the Internet.
    According to Facebook’s vice-president Elliot Schrage, the company is simply making changes to improve its service, and if people don’t share information, they have a "less satisfying experience."
    Some critics think this is more about Facebook looking to make more money. Its original business model, which involved selling ads and putting them at the side of the page, totally failed. Who wants to look at ads when they’re online connecting with their friends?
    The privacy issue has already landed Facebook in hot water in Washington. In April, Senator Charles Schumer called on Facebook to change its privacy policy. He also urged the Federal Trade Commission to set guidelines for social-networking sites. "I think the senator rightly communicated that we had not been clear about what the new products were and how people could choose to use them or not to use them," Schrage admits.
    I suspect that whatever Facebook has done so far to invade our privacy, it’s only the beginning. Which is why I’m considering deactivating (撤销) my account. Facebook is a handy site, but I’m upset by the idea that my information is in the hands of people I don’t trust. That’s too high a price to pay.
What does the author say about most Facebook users?
选项 A、They are reluctant to give up their personal information.
B、They don’t know their personal data enriches Facebook.
C、They don’t identify themselves when using the website.
D、They care very little about their personal information.
答案B
解析 根据题干中的most Facebook users可将本题出处定位到第2段。该段首句提到大多数Facebook的用户们没有意识到这一切的发生。其中this指代的是上文中提到的“Facebook通过将用户信息出售给那些想给目标群体发送特定信息的广告商们来获利”这一事实。由此可知大多数用户并不知道他们的信息被Facebook用来获利，即[B]中的内容。原文没有提到用户们不情愿泄漏个人信息，可排除[A]。[C]与文意相反。如果用户不给出自己的信息(identify themselves)，Facebook是无法收集到他们的信息的。原文说大多数用户不知道自己信息的价值，但不能由此得出他们不在乎个人信息，[D]属于过度推断。
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