Some people believe that famous people’s support towards international aid organisations helps draw attention to problems whilst

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问题     Some people believe that famous people’s support towards international aid organisations helps draw attention to problems whilst others think celebrities make the problems less important. Discuss both views and give your opinion. (2015-03-21)

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答案 Famous people are often asked to publicise good causes , and, equally, others feel able to use their position to support charitable efforts. It appears that ordinary people are influenced by the involvement of these important people, and are encouraged to support such efforts. In recent years in England, Princess Diana campaigned against landmines and encouraged fund raising to help both destroy the mines and help those injured by them. She also campaigned for those with AIDS, shaking hands and talking to people who were ostracised by others fearful of contracting the disease. Princess Diana showed that normal social contact was not dangerous, and her actions really encouraged people to change their views. Other efforts have been made by popstars such as Bob Geldof with his ’Live Aid’ to help starving people in Africa. Bringing such tragedies to people’s attention really encourages people to donate. On the other hand, some people think that the involvement of celebrities is counterproductive. Organising a pop concert or various stunts in aid of a charity could be seen as trivialising it. At present Prince Harry is in Africa working with threatened big game animals. There have been adverse comments to the effect that he is really only there to have a good time and his presence really does not help the local people who live at subsistence level. The material point has to be that if celebrity involvement, in whatever form, pop concert, classical concert, sporting event or anything else, helps raise money to help people in need, it has to be valuable. If such involvement trivialises it, and people do not feel moved to contribute, there is no point in doing it. International aid agencies are experienced fundraisers and know what appeals to people and encourages them to be generous. It appears that the involvement of celebrities does help and so is to be encouraged.

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