首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
考研
Brands are basically a promise. They tell consumers what quality to expect from a【C1】________and show off its personality. Firms
Brands are basically a promise. They tell consumers what quality to expect from a【C1】________and show off its personality. Firms
admin
2023-03-24
57
问题
Brands are basically a promise. They tell consumers what quality to expect from a【C1】________and show off its personality. Firms invest a lot on the image of their brands to【C2】________sales and loyalty. But measuring their value is hard. Millward Brown, a market-research company, is one of several that takes a stab at it. It has just published its annual ranking of the world’s "most【C3】________" brands based on consumers’【C4】________and the performance of the companies that own them.
The top 100 are collectively worth $2.6 trillion, the firm【C5】________. Apple remains the world’s most【C6】________brand, worth $185 billion,【C7】________the head of three major technology companies. However, it may have been a【C8】________year for Apple in many respects: rivals are gaining share of the smartphone market;【C9】________and margins have been【C10】________. And Apple hasn’t unveiled a major new product since last October.【C11】________, none of the three major technology companies has increased much in value since last year perhaps because they have been refining their products【C12】________being startlingly innovative.
Microsoft, which tried to be startling by【C13】________a radical new operating system, has seen its brand value fall. Apple’s big rival, Samsung, jumped 25 places, partly by out-innovating Apple and partly by【C14】________its advertising expenditure by $1.6 billion.
Visa was one of the main brand sponsors for the 2012 Olympic games in London. But many of the big gainers【C15】________growth in emerging markets. That helps explain the rise in the value of beer brands like Brazil’s Brahma, which is worth 61% more than last year. Ten-cent, an internet services company, benefited from being innovative and Chinese.【C16】________sales slowed in Europe, Zara, a high-street fashion retailer introduced online shopping for customers in China.
Luxury【C17】________companies tend their brands even more carefully than most. Gucci, whose brand value increased by almost 50%, has invested in technology to【C18】________its online and mobile presence. The biggest riser this year,【C19】________is Prada, whose brand value【C20】________ 63% as it increased sales in both old markets and new. But even in Western Europe its most enthusiastic customers were Asian tourists.
【C20】
选项
A、reduced
B、created
C、produced
D、surged
答案
D
解析
空格后的as表明原因:普拉达公司在其新旧市场上同时加大销售力度。此空格需填入brand value的谓语,63%比起50%来增加幅度更大,所以选D项surged“猛增”,也因此排除A项reduced“减少”。把B项created“创造”、C项produced“生产”填入空格分别表示“普拉达品牌价值创造出63%”及“普拉达品牌价值生产63%”,语义皆不通顺。
转载请注明原文地址:https://jikaoti.com/ti/tl1iFFFM
0
考研英语二
相关试题推荐
ThequestionofhowAmericansspentand,crucially,savedmoneyoverthepasttwoyearsloomslargeovertheeconomytoday.Ins
HowdoyouexplaineconomicsinplainEnglish?TheFederalReserveBankofNewYorkhasbeenansweringthequestionwithaneven
HowdoyouexplaineconomicsinplainEnglish?TheFederalReserveBankofNewYorkhasbeenansweringthequestionwithaneven
HowdoyouexplaineconomicsinplainEnglish?TheFederalReserveBankofNewYorkhasbeenansweringthequestionwithaneven
Acandlelitdinnerworkswondersforromance.Nowscientistssayitcouldalsobegoodforyourheart.Breathingincandlesmoke
Acandlelitdinnerworkswondersforromance.Nowscientistssayitcouldalsobegoodforyourheart.Breathingincandlesmoke
Itiscommonknowledgethathealthyfoodssuchasfruitsandvegetablescontaincertainnutrientsthatpromotegoodhealth—namel
Itiscommonknowledgethathealthyfoodssuchasfruitsandvegetablescontaincertainnutrientsthatpromotegoodhealth—namel
Itiscommonknowledgethathealthyfoodssuchasfruitsandvegetablescontaincertainnutrientsthatpromotegoodhealth—namel
Itiscommonknowledgethathealthyfoodssuchasfruitsandvegetablescontaincertainnutrientsthatpromotegoodhealth—namel
随机试题
Theauthorsofnewresearchsaysupportingchildrenandyoungpeople’smentalhealthisasimportantassupportingtheiracademi
闭合性气胸病人的临床表现包括【】
A、clothB、batheC、withD、theyA
治疗首选方剂为()治疗方法宜()
甲隐瞒了其所购别墅内曾发生恶性刑事案件的事实,以明显低于市场价的价格将其转卖给乙;乙在不知情的情况下,放弃他人以市场价出售的别墅,购买了甲的别墅。几个月后乙获悉实情,向法院申请撤销合同。关于本案,下列哪些说法是正确的?
现代银行具有的特点是()。
Excel中,选取大范围的连续单元格(区域)时,先单击区域左上角的单元格,将鼠标指针移到区域的右下角,然后()。
【慈沮利】(UlrictlZwingli,1484—1531)
【B1】【B12】
Anartisthopesthatthepublicwill______.Anartist’schoiceofshapesandcolorsindicatesthathebelievesthemtobe____
最新回复
(
0
)