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•Read the article below about Armani flagship store in Shanghai. •Choose the best sentence from the opposite page to fill each o
•Read the article below about Armani flagship store in Shanghai. •Choose the best sentence from the opposite page to fill each o
admin
2010-01-22
35
问题
•Read the article below about Armani flagship store in Shanghai.
•Choose the best sentence from the opposite page to fill each of the gaps.
•For each gap 8--12, mark one letter (A--G) on your Answer Sheet.
•Do not use any letter more than once.
ARMANI STYLE COMES TO SHANGHAI
Italian designer Giorgio Armani opened a flagship store on Saturday on Shanghai’s famed Bund, joining a wave of foreign designers targeting China’s new rich.
The opening of a 1,100 square-meter group of specialty shops drew curious stares from elderly men taking their morning stroll down the row of early 20th century buildings. They peered through the windows at sandals and handbags costing far more than most Shanghainese earn in a month. The Italian designer plans to open as many as 30 stores on the Chinese mainland by 2008. "This is the long-term vision for the brand in China," said Armani. "I know Shanghai is changing very quickly. There’s an enormous feeling of contrast between old and new. Everyone is talking about Shanghai these days."
(8) They include Italian designer Salvatore Ferragano and French designer Louis Vuitton. British sports car maker Jaguar used Shanghai as the site for revealing its new XJ model. Luxury brands Maserati and Bentley also have showrooms. Armani wouldn’t give any forecast of sale from Three on the Bund, in a 1916 building facing the Huangpu River. It also features an Evian Spa, a barbershop with individual boxes outfitted with CD and DVD players, an art gallery and a restaurant set up by Celebrity French chef Jean-Georges Vongerichten. "We invest here not expecting to make real returns immediately," said Robert Triefus, an Armani spokesman. "We’re absolutely convinced that this is a good time to get into this market."
Armani already has a small presence on China’s mainland with a boutique in the basement of Beijing’s Palace Hotel and another in the southern business center of Shenzhen, which borders Hong Kong. (9) It said it was considering the mainland as a location for its chain of Armani Hotels, now on the drawing board. The company said its sales on the mainland rose 17 percent last year, though it didn’t give dollar figures. "We’re seeing lots of mainlanders coming over to Hong Kong, but we have an equally strong, growing customer base on the mainland," Triefus said. Armani plans to open two more boutiques in Shanghai later this year. At the boutique on the Bung a slender black silk blouse will set buyers back the equivalent of US $1, 150 more than the average Chinese earns in a year. A pair of slim sandals is US $424, while other prices range up to about US $2,400. The lowest-priced item spotted: a salmon pink T-shirt for US $120.
(10) Luxury brands such as Armani--and even Haagen-Dazs, which charges US $3 for single-scoop of ice cream--focus on the richest level of Chinese consumers who are not afraid to spend. (11) "The number is not big, but it’s a sharp increase." A lot more Chinese could not afford the brand-name items, so instead they buy brand-name accessories, like purses, ties and shoes. The latest information from the luxury goods industry has shown that brand-name makers will be more aggressive this year. (12) And Cartier will expand its number of outlets from 3 to 15 in three years. Jacques Franck Dossin, analyst with the US-based Goldman Sachs, said that China’s luxury market will develop at the highest speed in the coming 10 years and take second place in the world, with the largest customer group.
A Another strong trend is the return to traditional lingerie fabrics such as satin and washable silks.
B Economist Yue Zheng from the accounting firm Price Waterhouse Coopers, believes that Shanghai’s market for luxury items has over 100, 000 stable customers.
C Haagen-Dazs will open at least another 10 stores on the mainland, Louis Vuitton 2 to 3.
D They peered through the windows at sandals and handbags costing far more than most Shanghainese earn in a month.
E Shanghai already is home to an army of foreign designer boutiques targeting the new rich.
F The company opened its first outlet on Chinese territory in 2002 with a megastore in Hong Kong.
G Shanghai is the richest city on the mainland and is seeing a lot of people taking to the high-spending lifestyle.
选项
答案
B
解析
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