首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
To understand the marketing concept, it’s only necessary to understand the difference between marketing and selling. Not too ma
To understand the marketing concept, it’s only necessary to understand the difference between marketing and selling. Not too ma
admin
2015-03-08
34
问题
To understand the marketing concept, it’s only necessary to
understand the difference between marketing and selling. Not too many
years ago, most industries concentrated primarily on the effective【M1】______
production of goods, and then relied on "persuasive salesmanship" to
move as much of these goods as possible. Such production and selling
focuses on the need of the seller to produce goods and then convert【M2】______
them into money.
Marketing, on the other hand, focuses on the wants of
consumers. It firstly begins at analyzing the preferences and【M3】______
demands of consumers and then producing goods mat will satisfy
them. This eye - on - the - consumer approach is known as the
marketing concept, which simply means that instead of trying to
sell whatever is easiest to produce or buy for resale, the makers
and dealers first endeavor to find what the consumer wants to【M4】______
buy and then go around making it available for purchase.【M5】______
This concept does not imply that business is benevolent or that
consumer satisfaction should be given priority by profit. There are【M6】______
always two sides to every business transaction—the firm and the
customer—and each must be satisfied after trade occurs. Successful【M7】______
merchants and producers recognize that the surest route to profit
is through understanding and catering consumers. A striking【M8】______
example of the importance of understanding the consumer was【M9】______
presented itself in mid-1985, when Coca Cola changed the flavor
of its drink. The nonacceptance of the new flavor by a significant
portion of the public brought about a prompt restoration of the
Classic Coke, which was then marketing alongside the new.【M10】______
【M2】
选项
答案
need→needs
解析
词汇错误。这里need是可数名词,意为“销售者的需求”,须用复数形式。
转载请注明原文地址:https://jikaoti.com/ti/rqYYFFFM
0
专业英语八级
相关试题推荐
Theearliestcontroversiesabouttherelationshipbetweenphotographyandartcenteredonwhetherphotograph’sfidelitytoappea
A、Traineesaxerequiredtosigncontractsinitially.B、Trainees’performanceisevaluatedwhennecessary.C、Trainees’startings
Toseehowbigcarrierscouldcontroltheonlineworld,youmustunderstanditsstructures.EarthlinkgivesJenniferaccess
Toseehowbigcarrierscouldcontroltheonlineworld,youmustunderstanditsstructures.EarthlinkgivesJenniferaccess
PoliticalchangesinEasternEuropeandtheformerSovietUnionhavereducedthethreatofdirectconfrontationbetweentwoalli
RecyclingTheconceptofgreenconsumerismhasgainedmomentumoverthelastdecade,andthepublichasbeeninfluencedand
随机试题
试述国际社会环境对行政组织的影响。
华某诈骗一案终审判决无罪,后经人民检察院抗诉,人民法院决定再审,华某在接到再审决定书后下落不明达2年,人民法院应当()
所有预测点和昕有预测的水质参数均应进行()不同情况的环境影响评价。
根据物权法理论,下列关于所有权的取得说法正确的有()。
个人商用房贷款的贷款额度不得超过所购商用房价值的()
已知数列{an}的前n项和Sn=n2+nk(k∈N*),且Sn的最大值为8。确定常数k,求an;
国际能源机构(IEA)2010年3月12日报告说,今年1月份中国石油消费高达28%的增长幅度令人“震惊”。根据目前的预测,2010年世界石油日需求量比去年增加160万桶,其中中国占全球需求增量的三分之一,日需求量将达到903万桶。2009年中国汽车消费增长
数十年来,人们一直相信,HIV主要通过自由流动粒子在身体内进行扩散,这些粒子可将自身附着在一个细胞上,接管其复制机制,然后制作出自己的诸多副本。2004年,科学家就发现,HIV在细胞间的转移可通过病毒突触发生,但是他们无法了解为何这一过程在病毒扩散中如此有
控制实验(北大2011年研)
Whatisthemainideaofthispassage?Amotherandherdaughter______.
最新回复
(
0
)