首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
The poor old consumer! He’d have to pay a great deal more if advertising didn’t create mass markets for products. It is precisel
The poor old consumer! He’d have to pay a great deal more if advertising didn’t create mass markets for products. It is precisel
admin
2014-01-07
31
问题
The poor old consumer! He’d have to pay a great deal more if advertising didn’t create mass markets for products. It is precisely because of the heavy advertising that consumer goods are so cheap. But we get the wrong idea if we think the only purpose of advertising is to sell goods. Another equally important function is to inform. A great deal of the knowledge we have about household goods derives largely from the advertisements we read. Advertisements introduce us to new products or remind us of the existence of ones we already know about. Supposing you wanted to buy a washing machine, it is more than likely you would obtain details regarding performance, price, etc., from an advertisement.
Lots of people pretend that they never read advertisements, but this claim may be seriously doubted. It is hardly possible not to read advertisements these days. And what fun they often are, too! Just think what a railway station or a newspaper would be like without advertisements. Would you enjoy gazing at a blank wall or reading railway bylaws while waiting for a train? Would you like to read only closely-printed columns of news in your daily paper? A cheerful, witty advertisement makes such a difference to a drab wall or a newspaper full of the daily ration of calamities.
We must not forget, either, that advertising makes a positive contribution to our pockets. Newspapers, commercial radio and television companies could not subsist without this source of revenue. The fact that we pay so little for our daily paper, or can enjoy so many broadcast programs is due entirely to the money spent by advertisers. Just think what a newspaper would cost if we had to pay its full price!
Another thing we mustn’t forget is the "small ads", which are in virtually every newspaper and magazine. What a tremendously useful service they perform for the community! Just about anything can be accomplished through these columns. For instance, you can find a job, buy or sell a house, announce a birth, marriage or death in what used to be called the "hatch, match and dispatch" column but by far the most fascinating section is the personal or "agony" column. No other item in a newspaper provides such entertaining reading or offers such a deep insight into human nature. It’s the best advertisement for advertising there is!
Which of the following statements is true about the "agony" column?
选项
A、It is classified as a kind of "small ads".
B、It is included in the "hatch, match and dispatch" column.
C、It mainly consists of distressful news.
D、It provides most helpful advertisements for households.
答案
A
解析
最后一段首句表明该段的主题是small ads,因此该段提到的“hatch,match and dispatch”column和“agony”column都属于small ads,由此可见,A为正确的说法,同时排除B。C中的distressful在语义上与agony相近,但C只是从表面上对agony column的理解,文中并无提及agony column里都是不幸的消息,因此C不正确;原文只说agony column是最fascinating的部分,没有提及它最helpful,因此D也不正确。
转载请注明原文地址:https://jikaoti.com/ti/mAmMFFFM
0
专业英语四级
相关试题推荐
TheInternet,E-commerceandglobalizationaremakinganeweconomicerapossible.Inthefuture,capitalistmarketswilllargel
WhichofthefollowingisNOTtrueaccordingtothepassage?
Themanismakingthecallbecausethecellphone
Paintinghasbeencontinuouslypracticedbyhumansforsome20,000years.Togetherwithotheractivities【C1】______ritualisticin
Whatisthepossiblerelationshipbetweenthespeakers?
Parentsoftenfacedthe______betweendoingwhattheyfeltwasgoodforthedevelopmentofthechildandwhattheycouldstand
InTheArtofChoosing,SheenaIyengar,abusinessprofessoratColumbiaUniversityandaleadingexpertondecisionmaking,tel
Eachyear,moreUSpropertieswithinfloodplainsaredestroyedbyfloodingthanfire.Changingweatherpatterns,increasedurban
It’ssupposedtobethebiggest,busiestdayoftheyearforonlineshopping—andastheamountwespendonlinegrowseachyear,
OneofthemostintriguingstoriesoftheRussianRevolutionconcernstheidentityofAnastasia,theyoungestdaughterofCzarN
随机试题
下列关于风力发电的说法,错误的是()。
Oneofthemostimportantfeaturesthatdistinguishesreadingfromlisteningisthenatureoftheaudience.【C1】______thewriter
以下哪项是区别血尿与血红蛋白尿的主要方法
皮质-纹状体-脊髓变性的可能传播方式是
A.化湿和胃B.凉血消肿C.活血止痛D.利关节E.清退虚热络石藤具有的功效是
不属于风险识别特点的是( )。
某市财政局对某公司执行《会计法》情况进行检查,发现存在如下事项:(1)为充实会计科力量,公司从外地招聘了一名会计人员李某,李某持有外地的会计从业资格证书,其相关的会计从业资格相关档案尚未调入该公司所在地财政部门,经查,李某的会计从业资格相关档案调
国内某公司在海外直接投资取得并汇回的利润,应计入国际收支平衡表中经常账户的()项目。
磁盘服务器是基于盘体共享技术,并向网络提供共享的磁盘资源,它的效率由多种因素来决定,其中(52)是主要因素之一。 文件服务器是建立在磁盘服务器基础上,但与磁盘服务器有着本质区别。用户对磁盘服务器的读写是按(53)来读写,与(54)无关。而文件服务器可以根
TheHonolulubeachusedtobealotlesscrowded30yearsago.Inthosedays,youcouldwalkalonghereandnot【B1】______intope
最新回复
(
0
)