首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
The most noticeable trend among today’s media companies is vertical integration an attempt to control several related aspects of
The most noticeable trend among today’s media companies is vertical integration an attempt to control several related aspects of
admin
2015-07-31
22
问题
The most noticeable trend among today’s media companies is vertical integration an attempt to control several related aspects of the media business at once, each part helping the other. Besides publishing magazines and books, Time Warner, for example, owns Home Box Office(HBO), Warner movie studios, various cable TV systems throughout the United States and CNN as well. The Japanese company Matsushita owns MCA Records and Universal Studios and manufactures broadcast production equipment.
To describe the financial status of today’s media is also to talk about acquisitions. The media are buying and selling each other in unprecedented(空前的)numbers and forming media groups to position themselves in the marketplace to maintain and increase their profits. In 1986, the first time a broadcast network had been sold, two networks were sold that year—ABC and NBC.
Media acquisitions have skyrocketed(飙升)since 1980 for two reasons. The first is that most big corporations today are publicly traded companies, which means that their stock is traded on one of the nation’s stock exchanges. This makes acquisitions relatively easy.
A media company that wants to buy a publicly owned company can buy that company’s stock when the stock becomes available. The open availability of stock in these companies means that anybody with enough money can invest in the American media industries, which is exactly how Rupert Murdoch joined the media business.
The second reason for the increase in media alliances is that beginning in 1980, the Federal Communications Commission(FCC)gradually deregulated the broadcast media. Before 1980, for example, the FCC allowed one company to own only five TV stations, five AM radio stations, and five FM radio stations; companies also were required to hold onto a station for three years before the station could be sold. The post-1980 FCC eliminated the three-year rule and raised the number of broadcast holdings allowed for one owner. This trend of media acquisitions is continuing throughout the 1990s, as changing technology expands the market for media products.
The issue of media ownership is important. If only a few corporations direct the media industries in this country, the outlets for differing political viewpoints and innovative ideas could be limited.
We can learn from Paragraph 2 that media companies______.
选项
A、used to sell and buy each other in great numbers
B、are trading each other in greater numbers today
C、used to be controlled by two networks—ABC and NBC
D、have stopped the trend of acquisitions in the 1990s
答案
B
解析
细节辨认题。由定位句可知,媒体公司之间正在以前所未有的数量相互兼并,组成传媒集团,因此B)正确。
转载请注明原文地址:https://jikaoti.com/ti/lw3FFFFM
0
大学英语四级
相关试题推荐
Theargumentthatglobalwarmingiscausingmoreextremeweatherisproblematicbecauseitpresumestheglobeiswarming.Infac
A、Theyhavecloudyweatherthere.B、Theyareplanningajourney.C、Thewomanwantstoquitherjob.D、Themandecidestocomeba
A、Differentwaystopayforshopping.B、Aweaknessinpayingincash.C、Thedifferencebetweenpayingincashandbycard.D、The
A、Basedongraduatecredit.B、Basedonfinancialcondition.C、Basedonmerit.D、Basedoneducationalsystem.C题干考查的是各种形式的财政奖助是如何
WhatYouReallyNeedtoKnowA)Aparadox(悖论)ofAmericanhighereducationisthis:Theexpectationsofleadinguniversitiesdomu
Whatwouldittaketopersuadeyoutoexercise?A【C1】______toloseweightorimproveyourfigure?Tokeepheartdisease,cancer
Newresearchshowsgirlswhoregularlyhavefamilymealsaremuchless【C1】______toadoptallkindsofextremeweightcontrol【C2】
A、Theycanpointtoaletterandreaditoverandoveragain.B、Theycanmaketheshapeofaletterwithafinger.C、Theycandr
A、Farmers.B、Businesspeople.C、Citypeople.D、Students.A选项表明,本题与某一行业的人群有关。由女士提到的itwasreallypopularamongfarmers可知,农民很喜欢这样的
随机试题
WindowsServer2003内核的一个重要功能是将________和处理机体系结构的差异隔离开。
进行报价解释时必须遵循的原则有()
Ontheboy’sface,therewasasweetsmile,whichsuggestedthathe______happytogivehislifeforhiscountry.
以下对紫外线最敏感的部位是
骨髓涂片细胞学检查的内容中,不正确的是
简易程序
下列说法错误的有()
某法院对儿子不给父母赡养费的案件,采取了卫星定位的方法来强制执行。你是怎么看的?
现有K个人在某大楼的一层进入电梯,该楼共n+1层.电梯在任一层时若无人下电梯则电梯不停(以后均无人再人电梯).现已知每个人在任何一层(当然不包括第一层)下电梯是等可能的且相互独立,求电梯停止次数的平均值.
Teachersneedtobeawareoftheemotional,intellectual,andphysicalchangesthatyoungadultsexperience.Andtheyalsoneed
最新回复
(
0
)