首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
考研
Brands are basically a promise. They tell consumers what quality to expect from a【C1】______and show off its personality. Firms i
Brands are basically a promise. They tell consumers what quality to expect from a【C1】______and show off its personality. Firms i
admin
2015-11-27
38
问题
Brands are basically a promise. They tell consumers what quality to expect from a【C1】______and show off its personality. Firms invest a lot on the image of their brands to【C2】______sales and loyalty. But measuring their value is hard. Millward Brown, a market-research company, is one of several that takes a stab at it. It has just published its annual ranking of the world’s "most【C3】______" brands based on consumers’【C4】______and the performance of the companies that own them.
The top 100 are collectively worth $2.6 trillion, the firm【C5】______Apple remains the world’s most【C6】______brand, worth $185 billion,【C7】______the head of three major technology companies. However, it may have been a【C8】______year for Apple in many respects: rivals are gaining share of the smartphone market;【C9】______and margins have been【C10】______. And Apple hasn’t unveiled a major new product since last October.【C11】______. none of the three major technology companies has increased much in value since last year perhaps because they have been refining their products【C12】______being startlingly innovative.
Microsoft, which tried to be startling by【C13】______a radical new operating system, has seen its brand value fall. Apple’s big rival, Samsung, jumped 25 places, partly by out-innovating Apple and partly by【C14】______its advertising expenditure by $1.6 billion.
Visa was one of the main brand sponsors for the 2012 Olympic games in London. But many of the big gainers【C15】______growth in emerging markets. That helps explain the rise in the value of beer brands like Brazil’s Brahma, which is worth 61% more than last year. Ten-cent, an internet services company, benefited from being innovative and Chinese.【C16】______sales slowed in Europe, Zara, a high-street fashion retailer introduced online shopping for customers in China
Luxury【C17】______companies tend their brands even more carefully than most. Gucci, whose brand value increased by almost 50%, has invested in technology to【C18】______its online and mobile presence. The biggest riser this year,【C19】______. is Prada, whose brand value【C20】______63% as it increased sales in both old markets and new. But even in Western Europe its most enthusiastic customers were Asian tourists.
【C20】
选项
A、reduced
B、created
C、produced
D、surged
答案
D
解析
空格后的as表明原因:普拉达公司在其新旧市场上同时加大销售力度。此空格需填入brand value的谓语,63%比起50%来增加幅度更大,所以选D项surged“猛增”。也因此排除A项reduced“减少”。
转载请注明原文地址:https://jikaoti.com/ti/iMe7FFFM
0
考研英语一
相关试题推荐
Insurancecompaniesprovideaservicetothecommunitybyprotectingitagainstexpectedandunexpecteddisasters.Beforeanins
Insurancecompaniesprovideaservicetothecommunitybyprotectingitagainstexpectedandunexpecteddisasters.Beforeanins
Insurancecompaniesprovideaservicetothecommunitybyprotectingitagainstexpectedandunexpecteddisasters.Beforeanins
Insurancecompaniesprovideaservicetothecommunitybyprotectingitagainstexpectedandunexpecteddisasters.Beforeanins
Millennialswere【B1】______tobethenextgoldenticketforretailers.A70millionconsumers【B2】______betweentheagesof18and
Millennialswere【B1】______tobethenextgoldenticketforretailers.A70millionconsumers【B2】______betweentheagesof18and
Millennialswere【B1】______tobethenextgoldenticketforretailers.A70millionconsumers【B2】______betweentheagesof18and
Millennialswere【B1】______tobethenextgoldenticketforretailers.A70millionconsumers【B2】______betweentheagesof18and
Millennialswere【B1】______tobethenextgoldenticketforretailers.A70millionconsumers【B2】______betweentheagesof18and
随机试题
袁世凯建立的北洋军阀政权代表的是
A、调牙合安抚B、充填治疗C、安抚后无症状时充填治疗D、活髓切断术治疗E、牙髓治疗牙冠1/2折断,露髓,牙根正常,不松动
某机电安装公司负责一幢写字楼机电安装工程,工程内容包括建筑电气、给水排水、通风空调、电梯等安装。该工程于2016年6月通过竣工验收后投入使用。该公司工程部计划在当年11月对此工程进行回访。然而8月份接到业主电话:得知通风空调机房的新风风管保温接缝处滴水,
海关对企业减免税申请进行审核,属于海关行使()。
甲公司持有A、B、C三种股票,在由上述股票组成的证券投资组合中,各股票所占的比重分别为50%、30%和20%,其β系数分别为2.0、1.0和0.5。股票市场平均收益率为15%,无风险收益率为10%。A股票当前每股市价为12元,刚收到上一年度派发的
个人的自我感受、自尊、自爱、自卑、自信、内疚、优越感、成就感、自我效能感等,属于自我意识的()。
在社会策划模式实施过程中,自我评估指的是社会工作者()。
古希腊数学家丢番图(DiophAntus)的墓志铭:过路人,这儿埋葬着丢番图,他生命的六分之一是童年;再过了一生的十二分之一后,他开始长胡须,又过了一生的七分之一后他结了婚;婚后五年他有了儿子,但可惜儿子的寿命只有父亲的一半,儿子死后,老人在活了四年就结束
Arecentreportonpopulationtrendconductedbythethink【1】oftheWorldwatchInstituteidentifiessignsofslowinggrowthin
TomasRodriguez65EconoLane,
最新回复
(
0
)