2. 外语
  3. •Write 40 - 50 words on a separate sheet. •You work for Jenny, a shop which sells up-market clothing. You are asked to find a wa

•Write 40 - 50 words on a separate sheet. •You work for Jenny, a shop which sells up-market clothing. You are asked to find a wa

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问题 •Write 40 - 50 words on a separate sheet.
•You work for Jenny, a shop which sells up-market clothing. You are asked to find a way to increase the profits of your shop.
•Read the following figure showing the results of a survey of two up-market specialty shops. Point A refers to your shop. Point B refers to lily Fashion shop, your main competitor, near your shop.
•Use the figure to write a report (about 120 - 140 words) recommending ways of improving the quality and pricing of your shop.
•Write on your Answer Sheet.
选项
答案Introduction: The purpose of this report is to provide ways for increasing our profits after an understanding of Lily Shop’s salesmanship has been gained. Findings: Both Lily Shop and our shop are in city center: therefore, we have almost the same customers. But there exists a fact that customers are more likely to spend their money in Lily Shop. After careful research, we have noticed that. although Lily Shop has higher prices, they also have more fashionable clothes. Compared with the price of Lily Shop’s fashion, our real prices are not high, but the comparative prices to fashion are high. Conclusion: Our poor profits have resulted from the low fashion of our clothes. Suggestions: Therefore. if our shop decides to increase the profits, we should purchase highly fashionable clothes, at least as fashionable as Lily Shop’s, with the prices lower than Lily Shop’s.
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