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  3. Video recorders and photocopiers(复印机), even ticket machines on the railways, often seem unnecessarily difficult to use. Last De

Video recorders and photocopiers(复印机), even ticket machines on the railways, often seem unnecessarily difficult to use. Last De

admin2010-05-26  38
问题     Video recorders and photocopiers(复印机), even ticket machines on the railways, often seem unnecessarily  difficult to use. Last December I bought myself a Video cassette recorder (VCR) described as "simple to use". In the first three weeks I failed repeatedly to program the machine to record from the YV, and after months of practice l still made mistakes. I am not alone. According to a survey last year by Ferguson, the British manufacturer, more than one in four VCR owners never use the timer on their machines to record a programme: they don’t use it because they’ve found it far too hard to operate. So why do manufacturers keep on designing and producing VCRs that are awkward to use if the problems are so obvious?
    First, the problems we notice are not obvious to technically minded designers with years of experience and trained to understand how appliances work. Secondly, designers tend to add one or two features at a time to each model, whereas you or I face all a machine’s features at once. Thirdly, although finding problems in a finished product is easy, it is too late by then to do anything about the design. Finally, if manufacturers can get away with selling products that are difficult to use, it is not worth the effort of any one of them to make improvements.
    Some manufacturers say they concentrate on providing a wide range of features rather than on making the machines easy to use. But that gives rise to the question, "why can’t you have features that are easy to use?" The answer is you can.
     Good design practice is a mixture of specific procedures and general principles. For a start, designers  should build an original model of the machine and try it out on typical members of the public—not on colleagues in the development laboratory. Simple pubic trials would quickly reveal many design mistakes. In an ideal world, there would be some ways of controlling quality such ms that the VCR must be redesigned repeatedly until, say, 90 percent of users can work 90 per cent of the features correctly 90 per cent of the time.
According to the author, manufacturers______.
选项 A、should add more useful features to their machines
B、often fail to make their products easy to use
C、should make their appliances as attractive as possible
D、often fail provide proper training in the use of their products
答案B
解析 作者态度题。本题问的是：作者认为制造商______。根据文章第1段第6句“So why do manufacturers keep on designing and producing VCRS that are awkward to use if the problems are so obvious?”可知作者对制造商在问题如此明显的情况下还坚持设计和制造难以使用的 VCR提出质疑，因此作者认为制造商总是将他们的产品做得难以使用，故选B 。
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