首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Despite the web, we watch more television than ever. In the chaos of today’s media and technology brawl—iPod vs. Zune, Googl
Despite the web, we watch more television than ever. In the chaos of today’s media and technology brawl—iPod vs. Zune, Googl
admin
2017-03-25
43
问题
Despite the web, we watch more television than ever.
In the chaos of today’s media and technology brawl—iPod vs. Zune, Google vs. Yahoo, Windows vs. Linux, Intel vs. AMD—we can declare one unlikely winner. Standing tall in a field of new tech wonders, it’s a geezer technology that are invented in the 1920s and commercialized in the 1940s, and it’s still more powerful than any thing created since. 【T1】
As you try to figure out where consumer infotech is going, and what it means for society, remember this big, central reality; People just want more television.
If you doubt it, look at today’s biggest news in tech. It continually centers on new ways to bring consumers the thing they crave above all else. 【T2】
Sony flooded the recent Consumer Electronics Show with products that put Internet video on your TV set, as did almost every other consumer electronics company. At the simultaneous Macworld Expo, Apple chief Steve Jobs introduced Apple TV, which does the same thing
. Verizon said it will soon offer live TV on cellphone screens. It will also sell full-length programs for viewing whenever you want. Put it all together, and we have achieved a nirvana that didn’t exist even a year ago: unlimited television available 24/7 on every screen you own.
It’s no surprise, of course. 【T3】
Ever since the basic facts of steadily multiplying processor power and bandwidth became apparent, seers have confidently predicted this day. They just as confidently predicted what it would mean; traditional television’s demise
. Once the World Wide Web appeared in the mid-1990s, the future looked very clear. Boring old TV, the scheduled programs that come to you through a coaxial cable or satellite dish or antenna, would fade away.
【T4】
Which is exactly the opposite of what has happened. Despite many Net Age alternatives, we Americans today watch more boring old TV than ever, which is saying something.
How can that be? My theory is the Two-Liter Coke Principle. The Coca-Cola company discovered long ago that if it could get people to bring home bigger bottles of Coke, those people would drink more than they used to. Just getting more Coke in front of them increased their consumption. It seems to be the same with TV. Put more of it in front of people—over 100 channels in many homes—and people will watch more.
Seen from this perspective, the latest announcements of new TV-related technology look simply like additional ways to put more TV in front of American consumers. The supposed threat from the Internet was that we’d cut back on TV as we spent more time on MySpace or in Second Life. We may well spend more time on such new Net attractions, but we’re unlikely to take that time away from video viewing. We’re more likely to cut back on things we consider less important, like sleep.
【T5】
No one has evaluated TV better than the great New Yorker essayist E. B. White, who in 1938 wrote, "We shall stand or fall by television, of that I am sure. "
We still don’t know which it will be, but his assessment looks truer than ever.
【T4】
选项
答案
实际情况却正好相反。尽管网络时代有其他多种选择,我们美国人如今看的无聊电视却比以往任何时候都多,这就说明了问题。
解析
转载请注明原文地址:https://jikaoti.com/ti/YoyYFFFM
0
考博英语
相关试题推荐
Ifweacceptthatwecannotpreventscienceandtechnologyfromchangingourworld,wecanatleasttryto【C1】______thatthecha
Ifweacceptthatwecannotpreventscienceandtechnologyfromchangingourworld,wecanatleasttryto【C1】______thatthecha
Jamesisquite______withthecustomsandlanguagesofthepeopleinthatpartofthecountry.
Throughouthistorynewtechnologieshaverevolutionizedwarfare,sometimesabruptly,sometimesonlygradually:thinkofgunpowde
Inrecentyears,teachersofintroductorycoursesinAsianAmericanstudieshavebeenfacingadilemmanonexistentafewdecades
InChicago,acomputerizedsystemhasbeendevelopedthatcontrolstrafficinthecity’ssevenonexpresswaysnow,oneman—a
A"scientific"viewoflanguagewasdominantamongphilosophersandlinguistswhoaffectedtodevelopascientificanalysisof
Marriagetherapiststeachaskillcalledactivelistening.Eachpartnertakesaturnlistening,thenparaphraseswhathe’sheard
Theencouragingfactoristhatthe____majorityofpeoplefindtheideaofchangeacceptable.
随机试题
男性,38岁。两下肢跛行4年,跛距800m,吸烟史15年,每日25支,体格检查两侧足背动脉搏动消失。最可能的诊断为
下列哪些是正确的?()
下列各项中,以单位犯罪论处的是()。
下列说法中,反映了职业道德特征的是()。
案例:下面是两位中学教师关于“酯化反应”的教学过程实录。【李老师的教学实录】【播放漫画】看漫画,喝醋能解酒。【讲述】台州人以豪爽著称,经常以酒会友,为什么喝醋能够解酒?【回答】酸跟醇作用生成酯。【讲述】同学们回答的很对,大家
所有重点大学的学生都是聪明的学生,有些聪明的学生喜欢逃课,小杨不喜欢逃课,所以小杨不是重点大学的学生。以下除哪项外,均与上述推理的形式类似?
第一本用马克思主义脱点阐述教育学和教育史的专著是()。
在表结构为(职工号,姓名,工资)的表Employee中查询职工号的左4位为"1962"的职工的最高工资值,正确的SQL命令是
下列对于软件测试的描述正确的是()。
HowtoApproachDiscursiveWritingHowtoimprovetheeffectivenessofstudents’writing?Therearesixstageswhichshouldbe
最新回复
(
0
)