首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Raising Wise Consumers Almost anyone with a profit motive is marketing to innocents. Help your kids understand it’s OK not t
Raising Wise Consumers Almost anyone with a profit motive is marketing to innocents. Help your kids understand it’s OK not t
admin
2012-06-20
32
问题
Raising Wise Consumers
Almost anyone with a profit motive is marketing to innocents. Help your kids understand it’s OK not to have it all. Here are five strategies for raising wise consumers.
1. Lead by example
While you may know that TV commercials stimulate desire for consumer goods, you’ll have a hard time telling your kids on the virtues of turning off the tube if you structure your own days around the latest sitcom (情景喜剧) or reality show.
The same principle applies to money matters. It does no good to lecture your kids about spending, saving and sharing when doing out their pocket money if you spend every free weekend afternoon at the mall. If you suspect your own spending habits are out of whack (紊乱), consider what financial advisor Nathan Dungan says in his book Wasteful Sons and Material Girls: How Not to Be Your Child’s ATM. "In teaching your child about money, few issues are as critical as your own regular consumer decisions," he writes. "In the coming weeks, challenge yourself to say no to your own wants and to opt for less expensive options."
2. Encourage critical thinking
With children under six, start by telling them, "Don’t believe everything you see," says Linda Millar, vice-president of education for Concerned Children’s Advertisers, a non-profit group of 26 Canadian companies helping children and their families to be "media and life wise". Show them examples of false or exaggerated advertising claims, such as a breakfast cereal (谷类) making you bigger and stronger.
Shari Graydon, a media educator and past president of MediaWatch, suggests introducing children to the "marketing that doesn’t show" — the mascots (吉祥物) and websites that strengthen brand loyalty, the trading toys that cause must-have-it fever and the celebrity endorsements (代言). "Explain that advertisers pay millions of dollars for celebrities to endorse a product, and that the people who buy the product end up sharing the cost," she says.
3. Supervise with sensitivity
According to a survey conducted by the Media Awareness Network in 2001, nearly 70 per cent of children say parents never sit with them while they surf the Net and more than half say parents never check where they’ve been online. The states for TV habits paint a similar picture. A 2003 Canadian Teachers’ Federation study of children’s media habits found that roughly 30 per cent of children in Years Three to Six claim that no adult has input into their selection of TV shows; by Year Eight, the figure rises to about 60 per cent.
"Research suggests that kids benefit more from having parents watch with them than having their viewing time limited," says Graydon, noting that many children have TV sets in their bedrooms, which effectively free them from parental supervision. And what exactly does "supervision" mean? "Rather than ridiculing your child’s favorite show, which will only create distance between you, you can explain why certain media messages conflict with the values you’d like to develop in your child," Graydon says.
If you’re put off by coarse language in a TV show, tell your child that hearing such language sends the (false) message that this is the way most people communicate when under stress. If violence in a computer game disturbs you, point out that a steady diet of onscreen violence can weaken sensitivity towards real-life violence. "And when you do watch a show together," adds Graydon, "discuss some of the hidden messages, both good and bad."
4. Say no without guilt
I’m not proud to admit it, but when Tara asked me if I could take her shopping, I ended up saying yes. More precisely, I told her that if she continued to work hard and do well in school, I would take her over the school holidays. The holidays have now passed and I still haven’t taken her, but I have no doubt she’ll remind me of it soon enough. When I do take her, I intend to set firm limits (both on the price and the clothing items) before we walk into the store.
Still, I wonder why I gave in so quickly to Tara’s request. Author Thompson says that my status as a baby boomer may provide a clue. "We boomer parents spring from a consumer culture in which having the right stuff helps you fit in," she explains. "Our research has shown that even parents in poor homes will buy Game Boys over necessities." In fact, 68 per cent of parents routinely give in to their kids’ requests.
To counteract this tendency, Graydon says parents have to "learn, or relearn, how to say no". And what if the child calls you a miser or reminds you that her best friend has four Barbies and she doesn’t even have one? Graydon suggests practicing this mantra (祷文): "We create our own family rules according to our own family values. We create our own family rules according to our own family values. We create..."
5. Offer alternatives
As parents know, saying "You can’t have that" only intensifies a kid’s desire for whatever "that" is. Rather than arbitrarily restricting their TV or computer time to protect them from media influence, Jeff Derevensky, a professor of applied child psychology at McGill University, suggests creating a list of mutually acceptable alternatives. "If you want to encourage your children to build towers or play board games, be prepared to participate," he says. "Many kids will do these activities with their parents but not With other kids."
Miranda Hughes, a part-time physician and mother of four, fills her home with such basics as colored pencils and paints, craft materials, board and card games, building toys, a piano with the lid permanently open, sheet music and books of all kinds. "I also offer my own time whenever possible," she says. Although Hughes has a television in her house, "complete with 150 channels", she says her kids watch only about an hour a week. "I haven’t had to implement any rules about TV or computer use," she says. "There’s usually something else my kids would rather be doing."
When parents watch TV shows with their children, they should______.
选项
A、skip violent programs which can lead to real-life violence
B、avoid communicating with each other by coarse language
C、discuss some of the good and bad invisible messages
D、supervise each other with sensitivity
答案
C
解析
该句提到,如果你们真的在一起看电视节目的话…讨论一下节目背后的隐藏信息,不管是好的还是坏的。题干中的When parents watch TV shows with their children与该句提到的when you do watch a show together对应,[C]discuss some of the good and bad invisible messages是对该句提到的discuss some of the hidden messages,both good and bad的同义转述,故答案为[C]。
转载请注明原文地址:https://jikaoti.com/ti/YQhFFFFM
0
大学英语四级
相关试题推荐
ThereisprogresstowardapossibletreatmentforlungdiseasessuchasSARS(severeacuterespiratorysyndrome).Researchersha
ThelargeAmericanenergyservicecompany,Enron,failedtwoyearsago.IthadbeentheseventhlargestcompanyintheUnitedSt
A、He’sgoingtosellhishouse.B、He’sfoundanapartment.C、He’sgoingtofindanapartment.D、He’smovedtodowntown.C
A、Asickfriend.B、Amathclass.C、Schoolpolicy.D、Theman’stest.C一定要把握关键词,几个选项都有迷惑性,但是A项B项和D项只是在文中出现,只有C项是正确答案,依据"privacyac
Weareallconditionedbythewaywearebroughtup.Ourvaluesaredeterminedbyourparents,andinalargersense,bythecul
A、Thewoman’srecenttriptotheAmericanMidwest.B、AlectureintheirAmericanliteraturecourse.C、AfilmabouttheAmerican
A、Thetopfloor.B、Thefirstfloor.C、The2ndfloor.D、The3rdfloor.B事实状况题。男士问实验室在几层,女士说在二层,建议他走楼梯上去,由此可知男士在一层。此题要注意听清问题问的是男士在
Workerscomeandgoastheyplease.Theymakevitaldecisionsprevious【M1】______madebythebosses.Secretarieshavebeen
A、HetravelsalloverAmericatohelpputoutfires.B、Heoftenteacheschildrenwhattododuringafire.C、HeteachesSpanish
ShoppersonBlackFriday,thetraditionalstartoftheholidayshoppingseasoninAmerica,areveryaggressive.Someevenstart
随机试题
套管内衬是在套管破裂部位下一层外径略小于套管内径的(),然后用水泥固井,将其与破裂套管贴合好。
ThegeographicalstructureofAustraliaisgenerallydividedintothreetopographicalregions:______.()
成年人门脉高压继发食管胃底静脉破裂大出血后,最易导致的严重并发症是
修复体黏固后患牙长时间持续疼痛,最可能
外照射放射防护的三要素是
通常的期间核查方法是什么?如何画核查曲线图?
投资者投资经历包括()。
乙公司是一家同时在境内外三地资本市场上市的煤业集团,其所有的产品均在国内销售。乙公司成功收购了澳大利亚H公司,获得H公司的控股权。H公司在澳大利亚拥有的煤炭资源为15亿吨,并拥有澳大利亚最大的煤炭出口港,主要客户为欧洲、美洲及澳大利亚本土的钢铁制造商和发电
英国经济学家哥尔柏说:“税收这种技术,就是拔最多的鹅毛,听最少的鹅叫。”此话不免有几分______,但却形象地说明,制定税收政策,必须寻找一个合适的______点。依次填入画横线部分最恰当的一项是()。
2016年3月31日,民航局发布了《2015年全国机场生产统计公报》。《公报》显示,2015年,我国境内民用航空(颁证)机场共有210个(不含香港、澳门和台湾地区,下同),其中定期航班通航机场206,个,定期航班通航城市204个。2015年我国机
最新回复
(
0
)