首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
考研
"There is one and only one social responsibility of business," wrote Milton Friedman, a Nobel prize-winning economist, "That is,
"There is one and only one social responsibility of business," wrote Milton Friedman, a Nobel prize-winning economist, "That is,
admin
2019-06-11
31
问题
"There is one and only one social responsibility of business," wrote Milton Friedman, a Nobel prize-winning economist, "That is, to use its resources and engage in activities designed to increase its profits." But even if you accept Friedman’s premise and regard corporate social responsibility(CSR)policies as a waste of shareholders’ money, things may not be absolutely clear-cut. New research suggests that CSR may create monetary value for companies—at least when they are prosecuted for corruption.
The largest firms in America and Britain together spend more than $ 15 billion a year on CSR, according to an estimate by EPG, a consulting firm. This could add value to their businesses in three ways. First, consumers may take CSR spending as a "signal" that a company’s products are of high quality. Second, customers may be willing to buy a company’s products as an indirect way to donate to the good causes it helps. And third, through a more diffuse "halo effect," whereby its good deeds earn it greater consideration from consumers and others.
Previous studies on CSR have had trouble differentiating these effects because consumers can be affected by all three. A recent study attempts to separate them by looking at bribery prosecutions under America’s Foreign Corrupt Practices Act(FCPA). It argues that since prosecutors do not consume a company’s products as part of their investigations, they could be influenced only by the halo effect.
The study found that, among prosecuted firms, those with the most comprehensive CSR programmes tended to get
more lenient
penalties. Their analysis ruled out the possibility that it was firms’ political influence, rather than their CSR stand, that accounted for the leniency: Companies that contributed more to political campaigns did not receive lower fines.
In all, the study concludes that whereas prosecutors should only evaluate a case based on its merits, they do seem to be influenced by a company’s record in CSR. "We estimate that either eliminating a substantial labour-rights concern, such as child labour, or increasing corporate giving by about 20% results in fines that generally are 40% lower than the typical punishment for bribing foreign officials," says one researcher.
Researchers admit that their study does not answer the question of how much businesses ought to spend on CSR. Nor does it reveal how much companies are banking on the halo effect, rather than the other possible benefits, when they decide their do-gooding policies. But at least they have demonstrated that when companies get into trouble with the law, evidence of good character can win them a less costly punishment.
According to Paragraph 2, CSR helps a company by
选项
A、winning trust from consumers.
B、guarding it against malpractices.
C、protecting it from being defamed.
D、raising the quality of its products.
答案
A
解析
细节题。根据题干关键词Paragraph 2定位到第二段。第二段中提到CSR对企业的三个 好处,分别是first,second,third,所以答案可能在三个细节中。文章第三点提到And third,through a more diffuse“halo effect,”whereby its good deeds earn it greater consideration from consumers and others.可知A项“赢得消费者的信任”符合题意,为正确答案。B项“防范公司舞弊”和C项“保 护公司免受诽谤”均不符合题意。D项“提高公司产品的质量”与第一点意思不符,故排除。
转载请注明原文地址:https://jikaoti.com/ti/PkH7FFFM
0
考研英语一
相关试题推荐
Wealreadyknowthatgenderbalancedseniorteamsarenotonlybetterforbusiness,theeconomyandsociety,butalsocrucialto
Oneofthebiggesthurdlestogettingmoreelectriccarsontheroadis"rangeanxiety,"theworrypeoplehaveoftheircarbat
Formanypeople,emotionsareascarything.【C1】______oftheproblemisthatwejustdon’tknowwhattodowiththem,according
Formanypeople,emotionsareascarything.【C1】______oftheproblemisthatwejustdon’tknowwhattodowiththem,according
ThequestionfacingSwissvotersonMarch3rdwascalledthe"people’sinitiativeagainstfat-catpay".Withabillinglikethat
ThequestionfacingSwissvotersonMarch3rdwascalledthe"people’sinitiativeagainstfat-catpay".Withabillinglikethat
"Ihavegreatconfidencethatbytheendofthedecadewe’llknowinvastdetailhowcancercellsarise,"saysmicrobiologistRo
"Ihavegreatconfidencethatbytheendofthedecadewe’llknowinvastdetailhowcancercellsarise,"saysmicrobiologistRo
TheAmericaneconomicsystemisorganizedaroundabasicallyprivate-enterprise,market-orientedeconomyinwhichconsumerslarg
Itishardtomakemoneypeddlingsocialmediaanywhere.Duringtheirfirstfewyearsinbusiness,FacebookandTwitterlostpot
随机试题
不属于蜜炙法炮制的药材是
A.过氧乙酸B.甲醛C.新洁尔灭D.纯乳酸E.乙醇
既清热解毒,又凉肝定惊的药是
人体酸碱平衡的调节主要依靠()。
《建设项目环境影响评价资质管理办法》规定:评价机构有( )所列行为之一的,国家环境保护总局视情节轻重,分别给予警告、通报批评、责令限期整改3~12个月、缩减评价范围、降低资质等级或者取消评价资质。
当前,我国以“儒”为主要组成部分的国学盛行。对于国学热现象,你怎么看?
只有在湿度高且光线昏暗的山林里才会有野生灵芝生长。紫金山林区没有野生灵芝生长。若以上判断为真,可推出以下哪项结论?()Ⅰ.紫金山林区湿度不高并且光线不昏暗。Ⅱ.如果紫金山林区光线昏暗,则肯定湿度不高。Ⅲ.如果紫金山林区湿度高,则肯定光线不昏
运动会上100名运动员排成一列,从左向右依次编号为1—100,选出编号为3的倍数的运动员参加开幕式队列,而编号为5的倍数的运动员参加闭幕式队列。问既不参加开幕式又不参加闭幕式队列的运动员有多少人?()
下列物权中,可以以权利为客体的物权是()
下列选项中,当x为大于1的奇数时,值为0的表达式是()。
最新回复
(
0
)