首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
If you see a diamond ring on the fourth finger of a woman’s left hand, you probably know what it means: in America, this has lon
If you see a diamond ring on the fourth finger of a woman’s left hand, you probably know what it means: in America, this has lon
admin
2011-03-22
45
问题
If you see a diamond ring on the fourth finger of a woman’s left hand, you probably know what it means: in America, this has long been the digit of choice for betrothal jewelry, and the lore of the trade traces the symbolism back to ancient times. But if you see a diamond ring on the fourth finger of a woman’s right hand, you may or may not know that it signifies an independent spirit, or even economic empowerment and changing gender mores. "A lot of women have disposable income , "Katie Couric said recently on the "Today" show after showing viewers her Chanel right-hander. "Why wait for a man to give her a diamond ring?"
This notion may be traced back, approximately, to September. That’s when the Diamond Information Center began a huge marketing campaign aimed at articulating the meaning of righthand rings — and thus a rationale for buying them. "Your left hand says ’we, ’" the campaign declares. "Your right hand says’me. ’ " The positioning is brilliant: the wearer may be married or unmarried and may buy the ring herself or request it as a gift. And while it can take years for a new jewelry concept to work itself thoroughly into the mainstream, the right-hand ring already has momentum.
At the higher end of the scale, the jewelry maker Kwiat, which supplies stores like Saks, offers a line of Kwiat Spirit Rings that can retail for as much as $ 5,000, and "we’re selling it faster than we’re manufacturing it," says Bill Gould, the company’s chief of- marketing. At the other end of the scale, mass-oriented retailers that often take a wait-and-see attitude have already jumped on the bandwagon.
Firms like Kwiat were given what Gould calls "direction" from the Diamond Information Center about the new ring’s attributes — multiple diamonds in a north-south orientation that distinguishes it from the look of an engagement ring, and so on. But all this is secondary to the newly minted meaning. "The idea," Morrison says, "is that beyond a trend, this could become a sort of cultural imperative. "
A tall order? Well, bear in mind that "a diamond is forever" is not a saying handed down from imperial Rome. It was handed down from an earlier generation of De Beers marketers. Joyce Jonas, a jewelry appraiser and historian, notes that De Beers, in the 40’ s and 50’s, took advantage of a changing American class structure to turn diamond rings into a(n) (attainable) symbol for the masses. By now, Jonas observes, the stone alone "is just a commodity. "And this, of course, is what makes its invented significance more crucial than ever.
Judging from Bill Gould’s remarks in paragraph 3, we may infer that ______.
选项
A、Kwiat has a large supply of jewelry
B、Kwiat Spirit Rings are too expensive
C、Kwiat can hardly meet with the demands from the consumers
D、consumers keep a wait-and-see attitude towards the jewelry
答案
C
解析
推论题,直译Bill Gould的原话:我们的销售速度比制造速度快(we’re selling it faster than we’re manufacturing it),也就是说,Kwiat的首饰供不应求,难以满足顾客的需求。因此C为本题的正确答案。
转载请注明原文地址:https://jikaoti.com/ti/JmasFFFM
本试题收录于:
公共英语四级笔试题库公共英语(PETS)分类
0
公共英语四级笔试
公共英语(PETS)
相关试题推荐
Ithasbeennecessarytoreferrepeatedlytotheeffectsofthetwoworldwarsinpromotingallkindsofinnovation.Itshouldb
Thespeaker,MargaretSinclair,intheNationalMusicalExcellencySocietyactsas______.
Thedifferenceintimebetweenzonesis______.
Eachyear,anaverageof______peoplevisittheNiagaraFalls.
【B1】ThefreeenterprisesystemhasproducedatechnologycapableofprovidingtheAmericanconsumerwiththelargestandmostva
SpecialOlympicsisorganizedfor______.
ThedivorcerateinAmericahasreached____________________________________
ThedivorcerateinAmericahasreached____________________________________
ThedivorcerateinAmericahasreached
ThedivorcerateinAmericahasreached______.
随机试题
新中国发展国民经济第一个五年计划的中心环节是()
苯二氮草类镇静催眠的机制是
中等深度以上的窝洞用银汞合金充填时需要垫底的原因是充填材料
下列关于证券发行方式的说法,不正确的是()。
“更开放、更节俭、更务实”,这些真切的感受______着中国经济稳步前行的步伐,也让仍在金融危机中徘徊的世界看到了中国的信心与力量。填入画横线部分最恰当的一项是()。
人体内最主要的供能物质是()。
预防性树脂充填操作步骤。
有序线性表能进行二分查找的前提是该线性表必须是______存储的。
Lookatthestatementandthecompanybook’sdescriptionbelow.Whichdiscription(A,B,CorD)doeseachstatement1—7referto?
TheUnitedStatesiswell-knownforitsnetworkofmajorhighwaysdesignedtohelpadrivergetfromoneplacetoanotherinthe
最新回复
(
0
)