首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
A、At a national press conference. B、During a live television interview. C、During a local sales promotion campaign. D、At a meetin
A、At a national press conference. B、During a live television interview. C、During a local sales promotion campaign. D、At a meetin
admin
2019-03-12
45
问题
(25)The British are supposed to be famous for laughing at themselves, but even their sense of humour has a limit, as the British retailer Gerald Ratner found out to his cost.(22)When Ratner took over his father’s chain of 130 jewelry shops in 1984, he introduced a very clear company policy. He decided that his shops should sell downmarket products at the lowest possible prices. It was a great success. The British public loved his cheap gold earrings and his tasteless silver ornaments. By 1991, Ratner’s company had 2,400 shops and it was worth over 680 million pounds. But in April of that year, Gerald Ratner made a big mistake.(23)At a big meeting of top British businesspeople, he showed up and explained the secret of his success. "People say ’ How can we sell our goods for such a low price?’ I say ’ Because they are absolute rubbish. ’ " His audience roared with laughter. But the British newspapers and the British public were not so amused.(24)People felt insulted and stayed away from Ratner’s shops. Sales fell and 6 months after his speech, Ratner’s share price had fallen by 42% . The following year, things got worse and Gerald Ratner was forced to resign. By the end of 1992, he lost his company, his career and his house. Even worse, 25,000 of his employees had lost their jobs.(25)It had been a very expensive joke.
22. What did Gerald Ratner decide to do when he took over his father’s shops?
23. On what occasion did Gerald Ratner explain the secret of his success?
24. How did people feel when they learned of Gerald Ratner’s remarks?
25. What does the story of Gerald Ratner suggest?
选项
A、At a national press conference.
B、During a live television interview.
C、During a local sales promotion campaign.
D、At a meeting of top British businesspeople.
答案
D
解析
短文明确提到,在一次英国上层商人会议上,拉特纳出席并解释了自己成功的秘密,故D)为答案。
转载请注明原文地址:https://jikaoti.com/ti/D7RFFFFM
0
大学英语四级
相关试题推荐
在美国,每年六月的第三个星期日,庆祝父亲节的热情是很高的。在这一天,人们真心感谢父亲们在教育孩子和国家发展中做出的重大贡献,并向他们表达这份深深的喜爱。作为父亲节的习俗,美国人会向祖父、继父、养父、叔父以及其他如父亲般恩重如山的人致敬。设立一个特殊的日子来
A、OnChristmasEveof1906.B、OnChristmasEveof1960.C、OnChristmasEveof1895.D、OnChristmasEveof1859.A情景事实题。短文开篇讲到“An
A、HeisthemanagerofIBM.B、HeisthefounderofIBM.C、HeisaclientofIBM.D、HeisamemberofIBM.D语义理解题。从短文开篇的“Someof
A、Apopulartelevisionprogram.B、Anewelectronicsstore.C、Abreakthroughintechnology.D、Arecentpurchase.D综合推断题。在原文中,女士和男
A、VitaminA.B、VitaminB.C、VitaminC.D、VitaminD.D信息明示题。短文中提到VitaminDistheonlyvitaminwhichthebodycanmakeforitself
A、Themanprefersworkingintelevisionstudiostoworkinginradiostudios.B、InTVstudios,manshoulddresssmartclothes.C、
Faces,likefingerprints,areunique.Didyoueverwonderhowitispossibleforustorecognizepeople?Evenaskilledwriterp
A、Shedoeshershopping.B、Shedrinksextratea.C、Sheeatsalotofthings.D、Shesleepsagreatdeal.C信息明示题。文中提到Sometimesshe
A、TocontrolKidalairport.B、Toprotectthetown.C、ToprotectthecapitalBamako.D、TofightagainstIslamistmilitants.B细节推断
随机试题
患儿,见泻下稀薄如水注,粪色深黄而臭,腹部时感疼痛,食欲不振,肢体倦怠,不发热,口渴,小便短黄,舌苔黄腻。治疗首选方剂是()
国际营销的渠道有双重含义,分别为()。
金融业(不包括典当业)营业税的纳税期限为一个季度,自纳税期满之日起()日内申报纳税。
1989年联合国大会通过保障儿童合法权益的__________。
A、 B、 C、 D、 A两组图形中相应的图形内部阴影图案和方向一致。
鲁迅满怀悲愤的写道:“不是年青的为年老的写记念。而在这三十年中,却使我目睹许多青年的血,层层淤积起来,将我埋得不能呼吸,我只能用这样的笔墨,写几句文章,算是从泥土中挖一个小孔,自己延口残喘,这是怎样的世界呢。”对上文中“延口残喘”一词的理解,不准确的是(
人类近代史上最早的一部教育学著作是()
CreativeWritingI.IntroductionofcreativewritingA.Definition:productionofaesthetictextsB.Form:1.mostlypoemsors
A、Takinganoperation.B、Injectiontherapy.C、Blooddonation.D、Takingmedicine.C对话中在主持人说过铁元素过多的治疗方式有些原始后,Sharon说,确实很神奇,只是简单的捐献
A、Invitemorepeopletoholdaseminaraboutfriendship.B、Watchanentertainingprogramandcontinuethediscussionaboutfrien
最新回复
(
0
)