首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
You will hear a part of a radio programme on business topics. The presenter is talking about a company called Fast-Save. As
You will hear a part of a radio programme on business topics. The presenter is talking about a company called Fast-Save. As
admin
2016-11-25
36
问题
You will hear a part of a radio programme on business topics. The presenter is talking about a company called Fast-Save.
As you listen, for questions 1-12, complete the notes using up to three words or a number.
You will hear the recording twice.
FAST-SAVE LIMITED
The company history
【L1】Fast-Save’s original name was______.
【L2】In 1970, it took over some_____
【L3】In______, it introduced more than 200 off-price products.
【L4】Fast-Save’s advertising slogan was______.
Present situation
【L5】Problems have arisen because competitors have______Fast-Save.
【L6】This has led to a considerable fall in its______.
【L7】However, it still has substantial______.
【L8】It continues to be able to employ the______.
The company’s future
【L9】It is taking steps to change its______.
【L10】It has decided that current customers are more interested in buying______.
【L11】Fast-Save will be altering the______it keeps in its shops.
【L12】A key advantage for Fast-Save is that it has reliable______.
【L7】
You will hear a part of a radio programme on business topics. The presenter is talking about a company called Fast-Save.
As you listen, for questions 1-12, complete the notes using up to three words or a number.
You will hear the recording twice.
You now have 45 seconds to read through the questions.
[pause]
Now listen, and complete the notes.
[pause]
Woman: Now we move onto a new series where we look at companies in trouble and how they intend to turn themselves round.
Everybody is familiar with the budget supermarket chain, Fast-Save. They began business in 1959 as Valued Foods Limited, but to give themselves a more modern image, adopted the name Fast-Save in 1965. The chain went public in 1970 and with this new injection of capital began to buy a rival’s stores and converted them into Fast-Save outlets.
There was a major innovation in 1992 when they launched a range of over 200 special bargain products. Because they produced these themselves costs were substantially reduced. They launched the range through a huge advertising campaign with the catch phrase "why pay more?" This was enormously successful and quickly forced Fast-Save’s competitors to respond by introducing their own versions of similar shopping deals.
And it is precisely because rivals have imitated it that Fast-Save is in a certain amount of trouble.
With others competing successfully in the same market, Fast-Save’s share price has dropped sharply. As a direct result of this, it is just announced it is closing 107 of its 979 stores.
Despite the inevitable job loss this would cause, the company still has considerable assets which will enable it to survive. Its stock market value remains a healthy £ 497 million. It has a reasonably stable workforce whose wages keep pace with the rest of the industry. It still attracts the best executives due to its competitive salaries: and it offers good prospects for advancement with its training courses which are attended by more than 1,000 potential managers a year.
So in spite of a bad year, Fast-Save is now looking to the future and it has a major change in corporate culture. It is closing some of its older stores because it wants to create a new image.
Basically, it is planning to take itself off market as it recognises the modern supermarket customer seeks high quality products rather than cheap food. These changes will mean redesigning many of the stores, changing much of its stock and amass the investment in marketing and advertising.
Fast-Save has a distinctive advantage over some of its competitors in that it has solid financial banking. It is partially owned by the finance house Golden Mathews which is based in Australia but deals with Fast-Save through its branches in Singapore.
All in all, it seems the company is looking at a rosier future, but we have to wait and see. We will keep you informed of its progress.
选项
答案
ASSETS
解析
转载请注明原文地址:https://jikaoti.com/ti/BkMsFFFM
本试题收录于:
BEC高级听力题库BEC商务英语分类
0
BEC高级听力
BEC商务英语
相关试题推荐
Whoislisteningtothisannouncement?
Whatistrueaboutthespeakers?
A、 B、 C、 D、 B图中女子正在看漫画书,因此(B)项是正确答案。托业考试第一部分听到描写人们动作的时候,一定要格外注意动词部分,这道题听到painting,writing,talking就可以知道这些
Whatisgiventothelistener?
A、 B、 C、 CBecauseusuallystatesareasonthatanswersawhyquestion.Choice(A)usesshirtbutdoesnota
A、 B、 C、 D、 BThepeoplearehavingadiscussion.Choice(A)isincorrectbecausethereisacoffeecup,but
Whatkindofpeopleareattendingtheseminar?
A、 B、 C、 ANo,...inahospitalanswerstheyes/noquestion.Choice(B)confusesthesimilarsoundsbarnandbor
A、 B、 C、 AHowaboutthefrontrowoffersasuggestionofwheretosit.Choice(B)answersthequestionwhen,not
Whatisthesubjectoftheshow?
随机试题
某公司2004年1月30日,流动资产净额600万元,流动负债额是320万元,存货为300万元,计算该公司的流动比率和速动比率。
DearDavid,I’mgladyouwouldliketoshareyourfeelingswithme.It’shardlysurprisingthatyourfeelingsofnotbeing
男性,72岁,夜间睡眠中突感心前区疼痛,持续半小时不缓解,继之出现呼吸困难,不能平卧。采集病史时下列最有助于诊断的项目是
下列心血管病理生理分类包括
眶下神经阻滞麻醉麻醉区不包括
企业法律顾问为决策提出的意见和方案,其要求是()。
[2006年,第115题]与静态投资回收期计算无关的量是()。
关于发明专利申请文件,以下说法错误的是()。
下列关于固定资产的后续支出说法正确的有()。
下列属于税务机关可处以1倍以上5倍以下罚款的违章行为的有()。
最新回复
(
0
)