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Sprint Wants Your IPhone Remember the map wars between AT&T Wireless and Verizon Wireless? Sprint Nextel thought it looked l
Sprint Wants Your IPhone Remember the map wars between AT&T Wireless and Verizon Wireless? Sprint Nextel thought it looked l
admin
2016-06-30
59
问题
Sprint Wants Your IPhone
Remember the map wars between AT&T Wireless and Verizon Wireless? Sprint Nextel thought it looked like great fun, and it’s joined the fracas with a direct-attack ad of its own.
A new Sprint ad shows two young dudes lounging on a park bench—or rather, one guy lounges while the other is frantically battling his cell phone. That phone turns out to be an Apple iPhone, and as it turns out, the more relaxed guy, Matt, can help his buddy out.
"My friend Steve’s iPhone is cool, but it’s limited to AT&T’s 3G speeds," he says. "So I’m gonna use the Overdrive 4G mobile hotspot to make it up to 10 times faster. While that’s happening, I’m gonna enjoy this tasty snack." He pulls out a Sprint-connected portable Wi-Fi hotspot and—of course—a tasty apple, and Steve’s 3G troubles are over.
Cue the legal fireworks. If AT&T got incensed over Verizon using AT&T’s own 3G coverage maps as a weapon, you have to think that this no-nonsense critique of the AT& T network will cause some aggravation as well.
Verizon could at least back its claims with some solid data, even if AT&T’s spotty coverage has reportedly improved since then. Sprint is picking cherries to climb the Apple tree here. That "10 times the speed" claim rests on a worst-case 3G connection and the most positive 4G data Sprint can muster on its own network. "Triple the speed" might be closer to the truth on average.
Besides, Sprint’s 4G network has only opened up in 33 cities so far, with a heavy Midwestern concentration. Major population centres like San Francisco and New York, where AT&T’s network quality has drawn the most fury so far, are not covered at all—so Matt’s clever solution wouldn’t help Steve at all in most cases. Sprint’s own coverage information will make that very clear if you try to order an Overdrive gadget.
With iPhones, iPads, and Google Androids flooding the market, all the major service providers need to figure out how to handle heavy Web use and streaming video for previously unheard-of millions of customers nationwide. This Sprint trinket and the accompanying ad campaign seems designed to steal iPhone users from AT&T, but Sprint isn’t really ready to take most of them on anyway.
By the time Sprint has covered most of the country, chances are that Verizon and AT&T have gotten their own 4G installations in gear. After the undisputed failure of the Palm Pre smartphone, Android handsets look like better ammunition for Sprint’s war against the Big Two than the 4G network is.
What will be Sprint’s advantage in future competition?
选项
A、4G network
B、the Palm Pre smartphone
C、android handsets
答案
C
解析
题干意为:在未来竞争中,Sprint在哪方面有优势?A项意为:4G网络,B项意为:Palm Pre智能手机,C项意为:Android手持机。原文最后一段提到:“等到Sprint覆盖大部分地区时,Verizon和AT&T的4G网络也能正常运行了。在Palm Pre智能手机无可争议的失败后,Android手持机看起来是比4G网络更有力的和另外两家大公司竞争的武器。”由此可知,3家公司最后在4G网络方面的竞争对抗性不大,故A项错误;Palm Pre智能手机已经在竞争中失败,故B项错误;只有C项内容与文意一致,故答案为C。
转载请注明原文地址:https://jikaoti.com/ti/35kYFFFM
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