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People can be addicted to different things — e. g. alcohol, drugs, certain foods, or even television. People who have such addit
People can be addicted to different things — e. g. alcohol, drugs, certain foods, or even television. People who have such addit
admin
2012-06-27
38
问题
People can be addicted to different things — e. g. alcohol, drugs, certain foods, or even television. People who have such addition are compulsive, i. e. they have a very powerful psychological need that they feel they must spend money. This compulsion, like most others, is irrational — impossible to explain reasonably. For compulsive spenders who buy on credit, charge accounts are even more exciting than money. In other words, compulsive spenders feel that with credit, they can do anything. Their pleasure in spending enormous amounts is actually greater than the pleasure that they get from the things they buy.
There is special psychology of bargain hunting. To save money, of course, most people search for sales, low prices and discounts. Compulsive bargain hunters, however, often buy things they don’t need just only because they are cheap. They believe that they are helping their budgets, but they are really playing an exciting game: when they can buy something for less than other people, they feel that they are winners. Most people, experts claim, have two reasons for their behavior: a good reason for things that they do and the real one.
Of course, it is not only scientists who understand the psychology of spending habits, but also business people. Stores, companies, and advertisers use psychology to increase business: they consider people’s needs for love, power, or influence, their basic value, their beliefs and opinions, and so on in their advertising and sales methods.
Psychologists can often use a method called "behavior therapy" to help individuals solve their personality problems. In the same way, they can help people who feel that they have problems with money.
What does the passage mainly discuss?
选项
A、The use of the psychology of spending money in business.
B、A special psychology of bargaining.
C、A method to help compulsive spenders to solve the problem of money.
D、The psychology of moits.
答案
D
解析
主旨题。从全文来看,主要讲述了购物狂的两种心理,一种是为了满足心理需要而花大量的钱,一种是为了心理需要而购买便宜货,而这些都被懂得这种心理的商人利用来促销商品,所以D选项是正确答案。
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