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Despite all of the advances in medicine, healthcare providers have never been on the cutting edge of new business and marketin
Despite all of the advances in medicine, healthcare providers have never been on the cutting edge of new business and marketin
admin
2013-11-06
45
问题
Despite all of the advances in medicine, healthcare providers
have never been on the cutting edge of new business and
marketing practices. The industry is risk adverse and is more likely
to be a late adopter. It’s not surprising then that a new report in【M1】______
which lists the top social media industries ranks hospitals and
healthcare clinics in the bottom 10, joining by automobile parts【M2】______
stores and lumber and wood production. But healthcare on a whole【M3】______
is not completely behind in the recent report. Biotechnology and
pharmaceuticals tied for 29th place out of 50 most social【M4】______
industries.
The report looked at "social presence," the number of
employees registered with social media profiles on Twitter,
Linkedln or Facebook using a corporate email address; and "social
connectedness," the number of connections across social networks.
Given this scoring method, it’s understanding why hospitals would【M5】______
rank low. Hospitals and other providers have not encouraged
employees to represent it on social media platforms or actively【M6】______
participated in social media. But this doesn’t mean the industry has【M7】______
not adopted social media. In fact, hospitals have made greater【M8】______
strides in using social media to connect with patients and consumers.
Healthcare may still be in catch-up mode compared to other
more social industries, but advances being made by health systems
and physician groups are insignificant. When healthcare moves【M9】______
beyond talking and, instead, uses social media to engage with【M10】______
patients, employees and consumers, the impact on people’s lives
will be phenomenal and, possibly, life-saving.
【M8】
选项
答案
greater一great
解析
词汇错误。前文分析了医院等医疗单位在社会媒体企业中排名靠后,前一句转折,表示这并不意味医药行业没有采用社会媒体,本句进一步解释医院事实上在使用社会媒体连接患者和消费者方面已经有了很大的进步。从上下文来看,本句并没有比较的含义,因此要用原级great。
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专业英语八级
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