总经理、总裁、首席执行官这样的头衔在现代商业中屡见不鲜。这些企业老总的头衔意味着什么?有人说意味着位高权重，腰缠万贯，交游广阔，傲慢自大甚至颐指气使。我虽然当总裁的时间不长，感受还不深刻，但比隔岸观火要好很多。在我看来，成功的企业老总主要具备以下几种品质：

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问题总经理、总裁、首席执行官这样的头衔在现代商业中屡见不鲜。这些企业老总的头衔意味着什么?有人说意味着位高权重，腰缠万贯，交游广阔，傲慢自大甚至颐指气使。我虽然当总裁的时间不长，感受还不深刻，但比隔岸观火要好很多。在我看来，成功的企业老总主要具备以下几种品质：
首先，要有思想，有对如何发展企业的战略思想和理念。这事听起来简单，做起来还是很有难度的。思想虽然看不见、摸不着，但是却能让人感觉得到，这种思想代表着企业价值认同，能够引领企业发展方向。
其次，领导力是断不可缺的。老总在关键时刻做事少不了要果断决绝甚至冷酷无情，这就难免使员工陷入恐慌或愤怒。但是，好的老总在行使自己的权力时会充分考虑到人性，并因此会受到下属的爱戴。
另外，要有坚强意志，要有一往无前的精神，特别是在企业遇到困难的时候。因为很多新兴产业前人没做过，碰上前人不曾遇到的挑战在所难免。我们目睹了国内家电产业从繁荣到生存大战的残酷，领略了互联网产业从新兴到泡沫破裂大浪淘沙似的血雨腥风。而现今的云计算和物联网等新兴产业又将去向何方?鹿死谁手呢?“剩者”为王，生存下来的企业一定是经得起磨砺，具有百折不挠的精神。
综上所述，老总是企业的领袖，是灵魂。我将为之努力，做一个有思想，有坚定意志并能果断决策的企业领导人。

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答案 Titles such as General Manager, President and CEO are everywhere in the modern business world. What does such a title mean? Some people say it means high status, abundant wealth, a wide range of social network, arrogance and sometimes even bossy attitude. Although I have served as president for only a short time and my personal experience as a president is limited, at least I have more to say than an outsider. In my opinion, a successful boss of a company needs to possess the following qualities; First, he should have his own idea, a strategic thought and concept about the development of his enterprise. Although it sounds easy, it is difficult to realize in practice, for intangible as idea is, it can be felt by people. It represents the recognition of an enterprise’s value and can guide the enterprise towards prosperity. Second, he must have a good leadership. A boss cannot escape from making resolute or even cruel decisions on crucial conditions, inevitably driving his employees into panic or anger. However, a good boss will take full consideration of humanity while exercising his authority, thus winning the respect and support from his subordinates. Besides, a strong will and an indomitable spirit are also important, especially when the company is in difficult times. As there are no precedents in many new emerging industries, challenges which have never appeared before are inevitable. We have witnessed domestic electrical appliances enterprises fall from prosperity down to cruel surviving battles and the competitive waves of storms when Internet industry turns from an emerging enterprise into burst bubbles. And what will happen to the cloud computing and Internet of things? Who will be the final winner? The one who laughs last laughs the best. Those enterprises who survived in the end are surely capable of enduring difficulties and challenges, with unbendable spirits. In all, a boss is the leader and the soul of an enterprise. I will spare no efforts to become a resolute leader with my own ideas and a strong will.

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本试题收录于：翻译硕士（英语翻译基础）题库专业硕士分类