•You will hear five short recordings. Each speaker is reporting on a training course they have attended. •For each recording, d

Man: I especially like the session on customer needs. We look at how to identify customer needs with things like product research and market analysis. There was also quite a bit on promotional techniques and we looked at different preaches there and we talked about stressing value for money. I thought all the trainers were very good. Everything was presented clearly and we always had time for questions and discussion.

Woman: I met lots of people on the course. They were from many different firms but most of them are trained accountants. The course was aimed at companies who were expanding internationally,so we spent quite a lot of time on the influence of exchange rates and on allowing for it in budgets.Yes, and there was also one session on computer packages and how they might be useful.