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Higher Gas Prices Are Affecting Car Purchase Decision The percentage of car buyers changing their mind about their next new car
Higher Gas Prices Are Affecting Car Purchase Decision The percentage of car buyers changing their mind about their next new car
admin
2011-03-11
29
问题
Higher Gas Prices Are Affecting Car Purchase Decision
The percentage of car buyers changing their mind about their next new car purchase has increased 10 points from nearly 50 percent to nearly 60 percent in the last 30 days, according to a monthly automative study conducted by Robertson Marketing Research. The survey was first taken in July, when the national average cost per gallon for gas was $1.81, and then repeated in August to find out about changes in vehicle purchase intentions as the average cost per gallon increased 20 cents to $2.01.
Auto sales in the last 30 days were relatively strong with the large SUV segment seeing slight increases in sales mostly fueled by heavy incentives and rebates added mid-month.
Changes in Consideration from July to August
MEMORANDUM
TO: Warren Graf
FROM: Steve Weir
DATE: September 28
RE: Survey
Gasoline prices are soaring and it shouldn’t surprise us that automobile buyers are becoming choosier. When I opened my first car lot 20 years ago, few buyers were worried about how many miles per gallon of gasoline the cars would get. Nowadays, almost every buyer asks me about the cars’ gasoline consumption.
Personally, I think the performance of SUVs is extremely overrated. In my opinion and in the opinion of many people, SUVs consume far too much gasoline and are hard to steer. I’m not saying that I wouldn’t sell SUVs. I enjoy making a profit as much as any other person. However, the sky rocketing prices of gasoline cannot be ignored.
Many drivers of SUVs buy them because they feel that they will be well-protected in case of an accident. They provide good protection because of their large size and offer a lot of space of large families.
How does Mr. Weir feel about SUVs?
选项
A、They are indestructible and safe to drive.
B、The advantages of owning one far outweigh the disadvantages.
C、Power steering and smaller gas tanks would make them more appealing.
D、There are advantages and disadvantages of owning one.
答案
D
解析
(第二篇文章)斯蒂芬·威尔提及SUV车辆的优点是,发生事故时安全性能强并且车内空间大,适合人口多的大家庭使用。但缺点是,SUV车辆耗油多而且操纵复杂。也就是说,他认为:There are advantages and disadvantages of owning one.(拥有SUV既有优点也有缺点。)
转载请注明原文地址:https://jikaoti.com/ti/AljsFFFM
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