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What is the purpose of the advertisement?

admin2011-06-01  13
问题 What is the purpose of the advertisement?
  
Good morning! Welcome to EMART on FM 102.3. In today’s program, we’re going to introduce a great product for people living life on the go. The 2 - IN - 1 PEN RADIO let you enjoy writing like never before! The PEN RADIO, which slips easily into your pocket or bag, allows you to hear music, news, sports and entertainment wherever you go. The silver casing houses a quality, refillable ball pen, while the FM radio comes with an auto scan function and a volume adjustment control. Now you can enjoy your own private radio access anywhere!
选项 A、A lawyer
B、A CEO
C、A sportsman
D、A housewife
答案D
解析 对于产品的针对群体，广告中形容说“a great product for people living life on the go”，所以目标群体的特征应是这些“生活忙碌、常常要四处奔走的人”，而最不可能的，就应该是无需奔波的(D)“家庭主妇”。
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